Ming Johanson

18/09/2026

With the increase of AI summeries in search, before you can improve your SEO, you often need to repair what’s already broken.

Think of it like a car. If the tyres are flat and the engine is misfiring, adding a bigger turbo isn’t going to help. Yet that’s exactly what many businesses do with their websites. They keep adding more content, more keywords and more SEO services while existing problems quietly drag everything down.

Read more here: https://marketingjumpstart.com.au/seo-repair-why-fixing-past-seo-mistakes-matters-more-than-chasing-new-rankings/

10/09/2026

Look. I know I probably shouldn't reply to scammers, but I was feeling like a pirate and also, everything is content. - Ming

09/09/2026

09/09/2026

New manual up on our website. Google Ads recently made some changes. https://marketingjumpstart.com.au/manual/adding-an-admin-user-to-google-ads-with-screenshots/

09/09/2026

Time to work with a team that talks in plain english instead of Klingon?

11/07/2026

🚀 It's radio time again this Sunday Night!

The amazing Ming Johanson – the Mother of Unicorns from Marketing Jumpstart – and I will both be joining Harvey Deegan on 6PR Perth for our monthly segments.

🌈 Ming will be sprinkling her marketing and tech magic from 7:15 pm, and I'll be on just after 8 pm to chat about some incredible space stories, including:

⭐ Remembering the inspiring Wally Funk and her extraordinary legacy.

☄️ Comet 3I/ATLAS, the interstellar visitor that appears to have formed around a star unlike our own.

🌠 The Delta Aquariids Meteor Shower, which peaks on the night of Tuesday, 28 July, and how you can catch the show.

Got a space question you've always wanted answered? Whether it's black holes, UFOs (the fuzzy kind or otherwise!), meteor showers, or "what's that bright thing in the sky?", give us a call on 133 882 and join the conversation!

29/06/2026

Wollaston Theological College Website Rebuild

Wollaston Theological College Website Rebuild | The client requested a website their team could easily manage to update and modify centre projects.

26/06/2026

Generative Internet Optimisation (GIO): Or, Why “Best Real Estate Agent Insert Suburb Here” Is Finally Losing Its Grip

Generative Internet Optimisation (GIO): Or, Why “Best Real Estate Agent Insert Suburb Here” Is Finally Losing Its Grip | For years, SEO has been treated like a game of digital musical chairs. Everyone is scrambling for the same few keywords, circling endlessly, hoping Google

24/06/2026

Branding: From Burnt Cows to Billion-Dollar Logos

(And Why Your Business Still Needs a Mark) Branding gets talked about like it’s some mystical marketing dark art.You’ve probably heard things like: “We need to enhance the brand.” “We need more bran

22/06/2026

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