Sunn IP

06/08/2023

Barbie is a fantastic example of IP protection strategies done well.
Check this out

The record-setting box office opening of the Barbie movie came with an inescapable wave of Barbie products. As part of an extensive marketing strategy, Mattel has engaged in over 100 partnerships to celebrate the iconic doll.

18/06/2023

Need to get formal protection for your brand name or logo?
Looking to obtain Amazon Brand Registry?

Contact me today for all your trademark needs as your filing will be tax deductible.

04/06/2023

18/05/2023

A terrific reminder regarding the importance of brand protection!

https://www.linkedin.com/posts/startup-daily_what-can-my-startup-learn-from-taylor-swift-activity-7064025515514335232-rYcy?utm_source=share&utm_medium=member_desktop

24/04/2023

A good summary regarding the importance of ensuring you have adequate protection of your brand.

A registered trade mark is a valuable asset for your small business, but do you know the steps to take to protect it from infringement by others?

26/04/2022

Its World IP Day today!
IP Australia have released their 2022 Australian Intellectual Property Report. Check it out here

If you have a device, substance, method or process that is new, inventive and useful, you may need a patent. Find out what patents are and what’s involved in the application and management process.

25/04/2022

AI cannot be an inventor according to the Full Federal Court!

The Full Court of the Federal Court of Australia has ruled against AI being recognised as the inventor of a patent.