Business Excellence Podcast

Business Excellence Podcast We never expect perfection so EXCELLENCE is about being the best we can be. These podcasts explore m

21/08/2026

The most important tip in Derek’s framework is to stop delegating tasks and start delegating outcomes. Everything else—bottleneck audits, operating rhythms, even hiring for trust—serves this shift. When you delegate outcomes, you define the success criteria, what “done” looks like, and who owns the result, instead of just handing over the next action. That move changes the founder’s role from chief problem-solver to true owner/visionary, creates real accountability in the team, and prevents the pile-up of half-finished projects that so often stalls growth.


https://www.rfr.bz/f39dcd4d6

19/08/2026

A practical way to implement Derek’s advice is to start with a simple 90-day experiment built around three habits: a bottleneck audit, outcome-based delegation, and a weekly operating rhythm.
First
For one to two weeks, track your own time and list every recurring activity, then mark each as keep, combine, or kill, and map them into Derek’s four quadrants (unique brilliance, excellence, competent, incompetent). Commit to delegating or systematizing at least two “competent” or “incompetent” tasks each week.

Second
When you delegate, never hand over a task on its own. Instead, answer three questions for the team member: What is the outcome? How will we know it’s successful (specific measures or conditions)? By when? Have them repeat it back to you and suggest their first three steps—this stops “drive-by delegation” and builds ownership.

Third
Put in place a weekly 45–60 minute leadership meeting with a tight agenda: review 3–4 key numbers, each with a clear owner; identify what’s on/off track; and agree on 3–5 commitments for the coming week. Over time, you spend more of that meeting on decisions and less on status.

Combined, these three practices create a lightweight system that channels your ideas into a clear pipeline, ensures someone owns the finish line, and steadily moves you into your unique-brilliance work while the team runs the day-to-day.


https://www.rfr.bz/f850d118b

17/08/2026

Derek's advice to prevent the pattern of starting things but not finishing them, is simply to shift from 'drive by delegation' to delegating clear outcomes with a strong operating rhythm. Instead of dropping half-formed ideas on the team, the founder must first sell the idea to themselves, then to the team, defining what "done" looks like, the success criteria and who owns the result. This sits on top of a weekly number-driven leadership meeting-ideally led by a COO or strong operator -where a small set of key metrics is reviewed and each number has a clear owner who explains why its on or off track and what will be done next.

Combined with the bottleneck audit (getting the founder out of low‑value tasks) and the four‑quadrant focus on “unique brilliance,” this structure channels the founder’s creativity into fewer, better‑defined initiatives, ensures accountability for finishing them, and stops the team being buried under a pile of exciting but unfinished projects.

https://www.rfr.bz/fa5d80a77

14/08/2026

Drew’s quote, “It’s not about cleverness; it’s about clarity,” speaks to a fundamental principle of effective communication, especially online. In the transcript, he’s contrasting cute, abstract slogans with straightforward language that clearly states what you do, who you serve, and where you operate. Search engines and humans both rely on those clear signals: algorithms need them to correctly rank your site, and potential clients use them to quickly decide if you’re relevant to their problem.

When a homepage says something like “Empowering tomorrow, today” instead of “Business finance coaching for Australian SMEs,” it might sound clever but fails the basic test of comprehension. In a noisy, AI-saturated environment full of generic content, direct and specific wording actually stands out as more authentic and trustworthy. In my world—speaking, podcasts, advisory work—the quote is a useful litmus test: if a stranger can’t tell in a few seconds what you do and who you help from your website, LinkedIn headline, or show description, you’ve probably optimized for cleverness instead of clarity.


https://www.rfr.bz/faf30d860

12/08/2026

“Negative reviews are not the worst thing… it actually just proves authenticity.”

Drew reframes negative reviews from being a threat to being a sign of reality. He points out that even great businesses inevitably get the occasional one‑star review, and consumers know this. When people see a mix of mostly positive reviews with a few negatives, it feels more believable than a perfect five‑star record. The presence of some criticism shows that the reviews are real, not manufactured. The real risk is not a scattered bad review, but failing to gather enough positive ones to “swamp” the negatives. Responding thoughtfully to criticism and consistently earning more good reviews turns what many see as a weakness into a powerful proof of authenticity.


https://www.rfr.bz/f902dada7

10/08/2026

In our most recent Top Five podcast conversation with marketing expert Drew Dornfest, we explored what really works for small business owners who want to be found online. Underneath all the tactics, Drew kept coming back to five simple but powerful principles: clarity over cleverness, authenticity in reviews, verified content, focused social media, and owning your distribution channels. Together, they form a practical playbook any business can implement.

“Google hates that… it wants verified, real… it doesn’t have to be human written per se, but it has to be fact checked.”

In this quote, Drew is warning against the temptation to flood the web with generic AI‑generated content. While tools can spin out hundreds of posts quickly, he explains that Google is increasingly good at detecting low‑value, unverified AI text and will simply de‑index it. What search engines reward instead is content that is grounded in reality: fact‑checked information, links to reputable sources, and material that can be validated by crawlers. The message isn’t “never use AI,” but “use AI responsibly”: weave in your expertise, cite credible sources, and treat the output as a draft to refine and verify. That approach produces content that both machines and humans are more likely to trust.


https://www.rfr.bz/f9d29c149

07/08/2026

In remote and hybrid work, many leaders still operate from an unconscious belief:

“𝘐𝘧 𝘐 𝘤𝘢𝘯’𝘵 𝘴𝘦𝘦 𝘺𝘰𝘶, 𝘐 𝘥𝘰𝘯’𝘵 𝘵𝘳𝘶𝘴𝘵 𝘺𝘰𝘶.”

They blame the environment—working from home, flexible hours, distributed teams—but Steve’s point is that this isn’t really an environmental issue, it’s a trust issue. Location simply exposes the trust gap that was already there.

When leaders rely on physical presence as their primary assurance of performance, they default to monitoring instead of managing outcomes. The real shift is moving from “I trust you because you’re in front of me” to “I trust you because we’ve agreed clear expectations, measures, and check-ins.” Trust in a remote world is built on clarity, consistent follow‑through, and honest conversations—not on line of sight


https://www.rfr.bz/f81dcea10

05/08/2026

“𝘖𝘶𝘳 𝘢𝘪𝘮 𝘪𝘴 𝘵𝘰 𝘤𝘳𝘦𝘢𝘵𝘦 𝘢𝘯 𝘰𝘱𝘱𝘰𝘳𝘵𝘶𝘯𝘪𝘵𝘺 𝘧𝘰𝘳 𝘵𝘦𝘢𝘮 𝘮𝘦𝘮𝘣𝘦𝘳𝘴 𝘵𝘰 𝘣𝘦 𝘢𝘤𝘤𝘰𝘶𝘯𝘵𝘢𝘣𝘭𝘦 𝘯𝘰𝘵 𝘸𝘢𝘪𝘵𝘪𝘯𝘨 𝘵𝘰 𝘣𝘦 𝘩𝘦𝘭𝘥 𝘢𝘤𝘤𝘰𝘶𝘯𝘵𝘢𝘣𝘭𝘦.”

Real accountability isn’t about managers chasing people, checking up on them, or catching them doing the wrong thing. That’s a compliance mindset. What we’re aiming for is an environment where people choose to own their commitments. That means they don’t sit back and wait to be held accountable in a performance review or a difficult conversation – they proactively report progress, raise issues early and take responsibility for outcomes.
Leaders create this by giving context, clarity and autonomy. When those elements are in place, accountability shifts from something imposed from above to a standard people apply to themselves, because they understand the goals, feel trusted and see how their work matters.


https://www.rfr.bz/f03c6f74c

03/08/2026

“𝙈𝙤𝙨𝙩 𝙢𝙖𝙣𝙖𝙜𝙚𝙧𝙨 𝙖𝙫𝙤𝙞𝙙 𝙩𝙚𝙡𝙡𝙞𝙣𝙜 𝙥𝙚𝙤𝙥𝙡𝙚 𝙬𝙝𝙖𝙩 𝙞𝙨 𝙣𝙚𝙚𝙙𝙚𝙙 𝙗𝙚𝙘𝙖𝙪𝙨𝙚 𝙩𝙝𝙚𝙮 𝙛𝙚𝙖𝙧 𝙩𝙝𝙖𝙩 𝙞𝙩 𝙨𝙤𝙪𝙣𝙙𝙨 𝙤𝙧 𝙡𝙤𝙤𝙠𝙨 𝙡𝙞𝙠𝙚 𝙢𝙞𝙘𝙧𝙤𝙢𝙖𝙣𝙖𝙜𝙚𝙢𝙚𝙣𝙩.”

In most work environments, managers have the task of setting the standard for the level of work expected to take place. I say most because a small percentage of managers are actually scared to impose authority over employees because they are afraid of ‘micromanaging.’ There is confusion that comes along when clear expectations and boundaries are not expressed in the work place, which would result in employees under performing or potentially overlapping in roles they were not hired for, which results in employee fatigue, resentment, and can even lead to high turnover.

When expectations are not explicit, employees are forced to guess what good looks like. True clarity is not micromanaging, it is a foundation for trust. When leaders clearly define the what, the outcomes, standards and priorities, and then allow the team to own the how- the methods and approach, they actually give each person more autonomy not less. Clear expectations create freedom, freedom to make decisions, to take ownership and to perform with confidence, because everyone understands the goalposts and the reasons behind them.

Thank you to Steve Riddle for joining us and opening up such an important conversation in building excellence.

https://www.rfr.bz/f88ac1eb1

Address

Perth, WA

Alerts

Be the first to know and let us send you an email when Business Excellence Podcast posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Business Excellence Podcast:

Shortcuts

Share