Sonar Group

Sonar Group We are a data-driven digital marketing consultancy, committed to help grow our clients’ business.

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🎃 Happy Halloween from the Sonar Group crew! 🎃Our team got into the spooky spirit with some frightfully fun games like s...
02/11/2025

🎃 Happy Halloween from the Sonar Group crew! 🎃

Our team got into the spooky spirit with some frightfully fun games like spooky ping pong, “draw a scary Sonar scene,” and old-time favourite with the Mummy Walk! 🧻

Costume creativity was off the charts this year with special shoutouts to Amy Jones for her glowing jellyfish and Chantelle and Tiff for their piñata duo, complete with action! 💥

Stay spooky, Sonar friends! 👻🕸️

It’s cold out there!  Loving how Leo is bundling up! He is ready for an arctic mission! 🥶❄️
19/06/2024

It’s cold out there! Loving how Leo is bundling up! He is ready for an arctic mission! 🥶❄️

Check out some serious game faces from our epic Mario Kart showdown! 🎮🍄 It was a blast from start to finish 🏁🚗 Congratul...
15/05/2024

Check out some serious game faces from our epic Mario Kart showdown! 🎮🍄 It was a blast from start to finish 🏁🚗 Congratulations to our Mario Kart champion - Harry Bird! 🏆

🚀 Building a strong agency/client partnership is key to success! Here are 5 questions every agency should ask their clie...
02/05/2024

🚀 Building a strong agency/client partnership is key to success!
Here are 5 questions every agency should ask their clients to ensure a fruitful collaboration:

1️⃣ What are your key objectives?
2️⃣ Who is your target audience?
3️⃣ What sets your brand apart?
4️⃣ How do you define success?
5️⃣ How do you prefer to communicate and collaborate?

By asking the right questions, we pave the way for effective strategies and seamless teamwork. 🌟 Let's work together towards achieving greatness!

We’re not just talking AI; we’re living it! 🤖Dive deeper into the perspective of our lead senior consultant; Warren Shee...
15/04/2024

We’re not just talking AI; we’re living it! 🤖

Dive deeper into the perspective of our lead senior consultant; Warren Sheean, as he explores new AI opportunities revolutionising user experiences.

Read our latest blog: https://rb.gy/g571ms

We are excited to have hired these fine legends to the Sonar team!  Bolstering our capability across UX/UI, Digital Perf...
21/03/2024

We are excited to have hired these fine legends to the Sonar team! Bolstering our capability across UX/UI, Digital Performance, Web Development and Project Management - Warren, Jason and Owais will help to take us to the next level!

Welcome to the team!

The stereotype of performance marketing is that it only cares about the bottom line - leads and sales. But at Sonar, we ...
14/03/2024

The stereotype of performance marketing is that it only cares about the bottom line - leads and sales. But at Sonar, we know that embracing and advocating for brand is just as important.

We aren't a creative agency - so we are often advocating for our partners.

Ultimately - it does help us.

If a company has a strong brand, it makes our lives in nurturing their original engagement through to a lead/sale much much easier.

So - consider this a shout out to our creative agency friends. Thanks for making us look so good 🫶:)

We are excited to have been recently selected to support Winc Australia for their digital performance needs! We are lovi...
06/03/2024

We are excited to have been recently selected to support Winc Australia for their digital performance needs!

We are loving the collaboration so far - very ‘let’s do this’ and ‘no black boxes’.

What does Winc do? One of our clients described it best: ‘if you picked up a business and turned it over and gave it a good shake, we sell the stuff that falls out’. Think office supplies, furniture, custom office fittings, safety equipment, etc.

Head over to their website to find out more: https://www.winc.com.au/

22/02/2024

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Are you considering a strategic transformation in your paid marketing? We propose the adoption of an ‘Always-on’ approac...
14/02/2024

Are you considering a strategic transformation in your paid marketing? We propose the adoption of an ‘Always-on’ approach - it is not just about constant activity but about maintaining a strategic, adaptable, and consistent presence to navigate the ever-changing business landscape.

It is a powerful approach that builds brand awareness and recognition for the business over time.

The 'Always-on' strategy affords your business the ability to recalibrate and respond with agility for specific business needs. For example, if your business cater to multiple target markets but your business needs support on a specific target market next month, then you focus your always on activity on that audience.

This strategy focuses on sustained efforts rather than quick wins and needs a long-term growth mindset.

Contact us if you would like to know what an ‘Always On’ approach would look like for you.

Address

Level 2 217 Queen Street
Port Melbourne, VIC
3000

Opening Hours

Monday 9am - 5pm

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