05/10/2017
Seven lessons for scaling startups in 2017 and beyond:
1. Growth at all costs only works for so long
2. Figure out where you’re wasting your sales & marketing dollars
3. Fix your ‘leaky bucket’ before pouring in more cash
4. You’re probably burning cash without realizing it so figure out your true CAC
5. Maximize your existing customers before hunting for new logos
6. Profitability is your lifeline against future funding uncertainty
7. Commit to creating a culture that’s attractive to diverse candidates
For the full report -
Earlier this summer, we surveyed 300 enterprise software companies ranging from pre-revenue to more than $20 million in ARR and across every software category. The point of this survey was to gain a better understanding of how software companies are performing as a whole, and to help companies under...