Marketing Data Analytics

31/05/2022

Google analytics 4.0

Learn how to improve digital experiences using our CPDSO accredited interactive training module. All our e-learning courses use our acclaimed planning templates to help you quickly turn your training into action.

26/05/2022

How to strategically manage your marketing spend with 8 integrated marketing budget templates -set KPIs and track ROI per channel

14/05/2022

RACE Framework

We created the RACE Framework to help digital marketers plan and manage their activities using data and analytics to grow their businesses

30/04/2022

templates

How to strategically manage your marketing spend with 8 integrated marketing budget templates -set KPIs and track ROI per channel

27/04/2022

Marketing agency performance matrix

Review your marketing agency capabilities in digital marketing and build a marketing strategy to take your next steps guided by our new tool

21/04/2022

SOSTAC and RACE framework

PR Smith's SOSTAC marketing planning model stands for Situation analysis, Objectives, Strategy, Tactics, Action, Control.

17/04/2022

Key characteristics of Go to Market plan

Business and marketing strategy is an essential component in the delivery of any successful product or service go-to-market launch/ campaign.

14/04/2022

trends
https://bit.ly/SIDigitalMarketingTrends-2022LI

12/04/2022

International sales and marketing strategy

We recommend regular, open communication, an understanding that each team needs the other, and an integrated sales and marketing strategy

04/03/2022

Digital Marketing in 2022

These are the essential ingredients of a digital marketing strategy, and they will help you plan manage and optimize your digital marketing.

19/02/2022

How to succeed in 2022

What is digital marketing? 'Achieving marketing objectives through applying digital technologies and media' is our primary definition.

13/02/2022

SMART Objective s

From SMART to SMARTER marketing objectives, measure your digital marketing channels and campaigns, and use data to inform strategy