28/08/2026
How do you deal with the constant Up’s and Down’s of Sales and Cash Flow in a retail business.
The Expectation is often very different to the Reality.
That’s retail right! However, there is a way of managing all the unexpected up’s and down’s.
The key to navigating the unexpected is planning. If you plan your sales, then you have a benchmark to work with and you can see if you are achieving the sales plan on a weekly or monthly basis.
The sales plan can then be adjusted to keep up with the current trends and circumstances, like we have seen in the past few years!
By measuring your current sales against the sales plan, you will see trends starting to develop, which will enable you to make changes to your future sales plan and be prepared for the up’s and down’s that are coming your way.
Being proactive in your decisions, rather than reactive, will always give you a better end result.
You can be proactive in your marketing, markdowns, promotions, inventory management and staff rostering. All of these things will help you stay on top of the game, rather than behind the eight ball.
If you need help to keep your business on the front foot and not have those nasty surprises creep up on you, then shoot me a message or pop over to the Unlocking Retail website for further contact details.
We can easily arrange a Free strategy session to take a deep dive into your business and look for hidden treasures you may not have seen.
M x