Virgona Provedoring

13/10/2026

Your capsicum colour could be costing you.

Same recipe, different buying decision’s. This week, red has the advantage!

Green and yellow capsicums are tight and getting dearer, while reds have generous supply and excellent quality. If your menu has room to move, check the full report for the swaps and seasonal buys worth considering before your next order.

https://www.vpfruit.com.au/wholesale-fruit-and-veg-updates-melbourne/12-10-26-j3xyp

Melbourne’s leading wholesale fruit and vegetable supplier for restaurants, cafés, caterers and healthcare. Processed fruit & veg. HACCP certified delivery.

05/10/2026

Your capsicum colour choice could cost you. 🫑

Same dish, different colour—and this week, that’s worth a second look.

Red capsicums are plentiful and looking sharp on price, while green and yellow are tightening. If your recipe has room to move, so does your buying.

Before the next order, check where a simple swap makes sense—and which other regulars need a closer look.

https://www.vpfruit.com.au/wholesale-fruit-and-veg-updates-melbourne/06-10-26

28/09/2026

Red capsicums have eased. Green and yellow? Different story.

Same aisle, very different buying decisions this week.

An excess of red capsicums has softened prices, while green and yellow supply remains light. There are a few more spring buys and a few lines worth checking before you order in the full Market Report.

https://www.vpfruit.com.au/wholesale-fruit-and-veg-updates-melbourne/28-09-2026

24/09/2026

Grand Final week is here… and the produce market isn’t taking a day off! 🏉

Some spring favourites are looking fantastic, but a few unexpected price rises could catch busy kitchens out.

Australian asparagus and strawberries are delivering excellent value, while Roma tomatoes, capsicums and melons are making buyers think twice. With Friday’s public holiday and a potentially busy Thursday for deliveries, getting your orders sorted early is especially important.

See what’s worth buying, what’s getting expensive and where you might need a substitute this week. 👇

Short week pressure meets spring value in Melbourne wholesale fruit and veg, with asparagus and strawberries strong while tomatoes, melons and limes tighten.

17/09/2026

Spring’s looking good… until you get to the tomatoes. There’s some genuinely sharp buying in the market this week, but a few everyday lines are moving in the opposite direction.Asparagus is building nicely as spring volumes arrive, while Queensland strawberries and local brassicas are delivering on quality and value. On the other side, tighter tomato supply — plus pressure on lines like limes and watermelon — means it pays to buy with the market.See what’s worth backing and where you may want to switch things up.

See what’s buying well and what’s tight in Melbourne wholesale fruit and veg this week, from asparagus and strawberries to tomatoes, limes and watermelon.

11/09/2026

Capsicums are cheap, rockmelons are flying and asparagus is finally behaving like spring. 🌱

This week’s Melbourne wholesale fruit & veg market report is live, with plenty of good buying around if you know where to look.

A few highlights:

🌶️ Red capsicums are one of the best-value buys in the market
🍈 Rockmelons are abundant, great quality and competitively priced
🌱 Australian asparagus is building and prices are easing
🍓 Strawberries and broccolini are still looking very good
⚠️ Watermelon, basil, limes and cherry tomatoes need a little more care

See what’s fresh and flying, what’s ticking along and what’s feeling the squeeze this week.

👉 https://www.vpfruit.com.au/wholesale-fruit-and-veg-updates-melbourne/11-09-2026-42

Red capsicums, rockmelons and asparagus lead this week’s Melbourne wholesale fruit and veg update, with pricing, supply, quality and tight lines covered.

01/09/2026

https://www.vpfruit.com.au/wholesale-fruit-and-veg-updates-melbourne

Broccolini, strawberries and asparagus improve while cherry tomatoes, eggs and limes tighten in Melbourne’s wholesale fruit and veg market.

20/08/2026

https://www.vpfruit.com.au/wholesale-fruit-and-veg-updates-melbourne

Strawberries, avocados and herbs improve while mushrooms, eggs, beans and limes tighten in Melbourne’s wholesale produce market.

05/08/2026

https://www.vpfruit.com.au/wholesale-fruit-and-veg-updates-melbourne

Strawberries, Hass avocados and winter citrus lead this week's market, while mushrooms, eggs and capsicums tighten across Melbourne.

28/07/2026

https://www.vpfruit.com.au/wholesale-fruit-and-veg-updates-melbourne

Winter produce offers exceptional value with mandarins, strawberries and broccoli, while capsicums, mushrooms and eggs tighten across Melbourne.