The Underdog Co

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Sydney, NSW
The Underdog Co

We love dogs & coffee. Our company is focused on providing the best coffee delivered to your door.

The best part is that 25% of all profits go to volunteer run rescue groups and shelters to help save dogs in need.

09/07/2026

We've been obsessed with coffee & dogs since day one.

But this felt like the right time to make something we've been thinking about for a while.

Introducing the Cups & Pups Crew, our first-ever apparel drop. 40 pieces, no restock. That's the whole run.

Every piece has its own faded finish, which we love. Nothing mass-produced about it. The kind of jumper that becomes your default without you really deciding it.

But the part that matters most: every jumper sold puts real money toward rescue dogs across Australia. Vet bills, food, transport the stuff that keeps volunteer rescue groups operating when the donations run dry.

25% of Underdog profits already go to rescue. This drop is no different.

If you've been part of this community for a while, thank you. This one's for you.

40 pieces. Grab yours before they're gone.

🔥 https://tinyurl.com/29r847nt 🔥

Maggie's Rescue Greyt Greys Rescue Pound Patrol Staffy and Bully Breed Rescue Inc. The Stay Foundation Oscar's Law Dog Rescue Newcastle

07/07/2026

Just going to leave this here......

www.theunderdog.co

01/06/2026

They've Run Their Last Race, Help Us Bring Them Home 🏠

We're officially partnering with Greyt Greys Rescue, a volunteer-run Victorian rescue giving retired racing greyhounds their forever homes.

These gentle, goofy, soulful dogs deserve so much better than the track and Greyt Greys is on the ground making sure no greyhound is left behind.

How it works: Simply select Greyt Greys Rescue at checkout, and 25% of your purchase goes straight to work for a hound in need.

Every order. Every time. Real impact. 🐕

https://www.theunderdog.co/

25/03/2026

Great Coffee, Greater Cause ☕️

Start your morning by helping end puppy farms and backyard breeders with 100% of donations from our legacy blend and hero mug straight to

Get your paws on this limited pack before it’s gone.

Shop now via the link bio 👆🏼

08/03/2026

Change your mindset and you can change their life.

🎥

18/02/2026

These are one of the many reasons we chose to support Staffy and Bully Breed Rescue Inc.

The kindness, love, and patience to help bring a sweet dog back from the brink takes just about everything you have.

---

She was found dumped by a local riverbank.
Alone. Unchipped. And barely holding on.

This is Gwen.

Around 8 years old, Gwen should weigh closer to 30kg — she weighs just 12.9kg. She was severely dehydrated, covered in hot spots, and had an open wound to her head. Her condition tells a story no dog should ever have to live through.
Right now, survival comes first.

Gwen is on a strict re-feeding program, receiving very small meals as her body relearns nourishment. She’s resting in a quiet, confined space so she doesn’t burn precious calories — giving her frail body the chance to sleep, stabilise and begin to heal.

She’ll remain in temporary foster care for the coming week while we monitor her closely and make sure she gets through this critical stage. And despite everything, Gwen is already showing us something important — she’s a fighter.

We’re incredibly grateful the Rangers reached out and gave her this chance.

This is the beginning of Gwen’s journey.

Slow. Careful. And finally, safe. 🤍

05/02/2026

There is no denying that bullies have a special place in our hearts as true underdogs.

We have always admired Staffy and Bully Breed Rescue Inc. from afar and now we get to "officially" support them.

25% of our profits will be donated from all sales when you select "Staffy and Bully Breed Rescue" when you add to cart.

Get the freshest coffee to your door and help save a staffy, bully, land seal, or blockhead when you choose SABBR!💜

www.theunderdog.co

03/02/2026

If you can look past the bars and see his eyes, all Boots wants is love. ❤️

He didn’t have the best start to life, but we changed all that when he got here. Slow and steady, he learned to trust us humans, and now he loves us humans!

Boots is a fun-loving guy who is good with other dogs and will make a great addition to someone’s family.

He didn’t have the best start to life, but we changed all that when he got here. Slow and steady, he learned to trust us humans and now he loves us humans!

Boots is a 3-year-old Koolie Cross located in Western Sydney with our Rescue Partners at Pound Patrol

He is Desexed, Chipped, vaccinated, wormed and flead and waiting for his new family to come for him.

If you're interested in Boots, please fill out the adoption form below or reach out to Pound Patrol for any further questions.

https://www.poundpatrolrescue.com/adoption-form
R251000068

01/02/2026

It’s the simple things for a shelter dog that mean the most.

Find out more about Bigsy from the legends at

18/01/2026

Dusty is busting all the “Rescue Dog Myths” ❤️

Are you a family looking for that perfect second dog, or looking to start your dog collection?

Look no further than this handsome, funny, smart, loving and loyal 2 y/o Cattle X Dusty (Dustbuster on his profile).

Dusty loves all dogs and kids, and regulates his play depending on the partner - a sign of an emotionally intelligent and responsible dog.

Dusty’s favourite play partners are large male dogs, so if you’ve got a boofhead who needs a bro, maybe it’s time to expand your pack!

Visit to learn more about Dusty!

Address

Sydney, NSW

Website

http://www.theunderdog.co/

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