08/10/2024
ISO compliance never looked this good š©
When the team came to us for a breakthrough identity we were thrilled. Two energetic founders ready to shake up a service space that was tired and complicated? Yes please!
We knew the brand needed to look and feel digital, but we didnāt want to ignore the industries we would service - the makers and builders. So, we started with a bold, heavy set wordmark, complete with a hex nut incorporated- synonymous with building things. As we progressed the hex nut took on a life of its own. Enter Kobi, our lovable mascot.
Old instructional diagrams and workshop manuals provided inspiration for illustrations and the colour palette. Animations rounded out the story. Be sure to see the full case study on our website!
