Pacific Trade Invest Australia

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The Pacific's lead trade and investment promotion agency.

Pacific Trade Invest (PTI) Australia is the Pacific region's lead trade and investment promotion agency. At the heart of what we do is improving livelihoods of the Pacific people by enabling decent work and economic growth in the Blue Pacific. We develop and promote Pacific businesses and people in export, tourism, investment and labour mobility to the Australian market. An agency of the Pacific Island Forum Secretariat we service 16 member countries, the Cook Islands, Fiji, French Polynesia, Federated States of Micronesia, Kiribati, , Nauru, New Caledonia, Niue, Palau, Papua New Guinea, Republic of the Marshall Islands, Samoa, Solomon Islands, Tonga, Tuvalu and Vanuatu.

02/11/2026

Happy Independence Day to The Federated States of Micronesia (FSM). Wishing all our friends there a wonderful day celebrating 40 years.⁠
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📸 .pateofficial⁠
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02/11/2026

The week before last, our team was on the ground in the Solomon Islands delivering digital tourism and travel trade workshops to help local operators reach international markets 🌴

Want to know more? Get in touch with our tourism specialists: https://pti.mobi/contact

29/10/2026

Nailing the basics 🚀

This week we welcomed digital strategist Heather Porter for the first of our two Social Media Masterclasses.

This session covered 'social media basics', and attendees were able to learn all about:

📱Platform differences across Meta, TikTok and LinkedIn
🎨Best design practices to optimise for mobile view
💡Content pillars to diversify channel offerings + much more

Heather wrapped up the session by providing live feedback on select attendee business profiles, highlighting what was done well and what had scope for improvement.

Sessions like these are great refreshers for Pacific businesses to ensure their digital presence is optimised and their brand is shining online.

Thank you Heather for another great webinar and thank you to everyone who attended.

Our next session is will cover 'Smarter Social Media: Using AI', and is on
Wednesday 25 November, 10:00-11:30am (Sydney time)⁠. Register here: https://bit.ly/SMM_AI_2026

26/10/2026

PNG Bilum on the Runway🔥

Congratulations to PNG's Florence Jaukae Kamel - Bilum Fibre Artist and her label Bilum Meri for showing at this year's Fiji Fashion Week - Sydney Edit.

Florence's beautiful garments graced the runway alongside 11 other Pacific designers - highlighting the creativity, craftsmanship and vibrant culture the region has to offer.

Showcases like these expand beyond fashion and into cultural exchange - strengthening bilateral connections by celebrating the intersection of Pacific heritage and modern art, while also increasing Australian market awareness.

Congratulations to the organisers, sponsors, and Florence for a fantastic show.

📸 / Running Under The Sprinkler Photography

25/10/2026

Alumni Spotlight💡 We're pleased to profile Ken Pep, a past participant from PTI's Talent Development Program. ⁠
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During his placement Ken was able to tap into greater Australian market exposure, linking PNG companies and products to local buyers and distributors. He also sharpened skills such as cross-checking buyers and sellers and tracking leads.

Ken was able to build on his experience throughout a similar placement with Pacific Trade Invest New Zealand - providing multi-market insights which he was able to take back to his work at PNG Investment Promotion Authority.

PTI Australia's Talent Development Program strengthens the capacity of Pacific organisations by giving participants practical exposure to the Australian market alongside the PTI Australia team.
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It was a pleasure to work alongside Ken and we look forward to continuing our mutual work in the Blue Pacific.

22/10/2026

Supporting digital tourism throughout the Solomon Islands 🌺

This week we wrapped up our Digital Tourism Workshops in Munda and Honiara, alongside event partners Visit Solomon Islands Pacific Tourism Organisation and Australia's Strongim Bisnis. Delivered by expert facilitators Counterpoint Group and Dive Adventures Australia.

The cohort learnt about streamlining online bookings, packaging their products for international travel-trade, and leveraging the unique heritage, environment and stories found in abundance within the Solomon Islands.

Thank you to everyone who was involved - we loved visiting the beautiful Solomon Islands and we look forward to continuing our work in the digital tourism space.

22/10/2026

🤝 The Pacific Tourism Organisation (SPTO) and Pacific Trade Invest Australia (PTI Australia) have signed a Memorandum of Understanding (MOU) to strengthen collaboration in sustainable tourism growth, investment and economic development across the Pacific.

🌏 The partnership will support regional tourism promotion, digital capabilities, market access, investment opportunities and workforce development to strengthen Pacific tourism businesses and create long-term opportunities for local communities.

📌 Learn more here:
https://southpacificislands.travel/pacific-tourism-organisation-and-pacific-trade-invest-australia-sign-mou-to-strengthen-pacific-tourism-collaboration/

21/10/2026

What does Pacific tourism need most right now? (Hint: it’s not money) ✈️

Our new Tourism Industry Spotlight Report, co-published with the Pacific Tourism Organisation (SPTO), unpacks the findings from the Pacific Islands Export Survey 2026.

Five key takeaways:
✈️ Air connectivity is the sector’s biggest hurdle
🌏 Tourism reaches markets the rest of the Pacific doesn’t
📈 Tourism was the fastest-growing sector, but operators are less optimistic
📣 The sector’s ask is marketing, not money
💻 Tourism is the Pacific’s most digital, most female-led sector

Read the full report for the figures and analysis behind these headlines - https://pti.mobi/exportsurvey2026-tourism

19/10/2026

Food diplomacy, new markets and Pacific products on Aussie shelves 🌿

The October edition of Pacific Focus, our newsletter from across the PTI Network, is out now:

🍽️ Pacific poised for broader food diplomacy beyond trade promotion
🌏 New PTI Australia program connects North Pacific internationally
♻️ Pacific and EU exporters prioritise climate resilience in shifting markets
🛒 More Pacific products on Australian shelves thanks to retail partnerships
🌱 Fijian agri-businesses prepare for Australian market entry in accelerator

Read the full stories: pti.mobi/pacfocus

Pacific Focus comes out six times a year. Subscribe to get the next edition straight to your inbox: pti.mobi/subscribe

19/10/2026

Australia-Palau bilateral ties🤝
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Last week, our Trade Commissioner Tim Martin joined the lunch welcoming President Whipps of Palau and newly appointed Ambassador Roland Merar.

With Brisbane–Koror flights doubling this peak season and Palau’s new Embassy opening in Canberra earlier in the week, it’s an exciting time for the relationship.

Our Digital Tourism Program and North Pacific Tourism Market Access programs were part of the conversation, and we can’t wait to build on that work together.

Address

Level 4, 503 Kent Street
Sydney, NSW
2000

Website

http://www.pacifictradeinvest.com/

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