Arabella Macpherson

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Arabella Macpherson Leadership and Communication Expert
Real Influence
Speaker | Facilitator | Coach | Author

At Resonate Communications Coaching, we believe in confident leadership through effective communication.

04/11/2026

The most powerful message in the room isn't always the most detailed.

Sometimes, it's the one everyone remembers.

Think "Yes, we can" or "Make America great again."

Simple. Memorable. Open to interpretation.

I once worked with a client who used just TWO words to stand out against 11 other pitches.

And those two words were all the investors could remember.

There's a communication strategy behind this called strategic ambiguity.

The secret? Give people a message they can connect to their own needs, challenges and goals.

🎯 Find your anchor phrase.
🔁 Repeat it.
💡 Make it memorable.

Because influence isn't about saying more. It's about making your message stick.

02/11/2026

The smartest person in the meeting might be the one who says nothing. 🤯

Ever sat through a 90-minute meeting where everyone talks, everyone agrees… and nothing really changes?

Here's the problem.

We're often more comfortable discussing what everyone already knows than sharing the information that could challenge the entire conversation.

And research shows this leads to poor decisions.

💡 The solution? Ask a better question.

Instead of "What do we think?"

Ask: "What do you know that nobody else in this room does?"

That's how you uncover the insights that actually change decisions.

Because real influence isn't about being the loudest person in the room. It's about bringing the information that matters to the table.

💬 Want to develop your influence? DM me "INFLUENCE" to learn more about my Real Influence program.

28/10/2026

What if YOU'RE the one with the fixed mindset? 👀

We've all been there. You're trying to get someone to see your point of view, but no matter how much evidence you give them, they just won't budge.

Here's the uncomfortable truth…

While you're busy trying to change their mind, have you actually taken the time to understand theirs?

The secret to influence isn't convincing people. It's getting curious.

Instead of arguing, try asking:

👉 "How did you arrive at that conclusion?"

👉 "Can you walk me through your thinking?"

👉 "Help me understand."

When people feel heard, they're far more likely to hear you.

Stop judging. Start getting curious.

💬 Have you ever changed someone's mind simply by listening to them first?

22/10/2026

I'm a workaholic. There, I said it. 😅

And if you've ever told yourself, "I'll take a break once I've finished this work"… you might be one too.

Here's what I'm learning: You can't wait until you have time to enjoy life. You have to make time.

So I've started doing something simple.

When I say YES to something, I commit to it.

Even when I'm tired. Even when my to-do list is overflowing. Even when I'd rather stay home and work.

And you know what? I never regret going.

Sometimes the best thing you can do for yourself is step away from your work and reconnect with the world around you.

Here's to becoming a recovering workaholic! 😂

Can you relate?

20/10/2026

Being good at your job might not be enough to get you promoted.

Especially in the age of AI.

We spend so much time focusing on productivity, performance and proving our value.

But there's another factor we often overlook.

Face-to-face time with your manager.

Research published in the American Economic Review found that employees who had more face-to-face interaction with their managers were more likely to receive promotions.

Interestingly, employees working from home can be highly productive, yet still miss out on career advancement opportunities.

Why does this matter?

Because being excellent at what you do and being visible to the people making decisions aren't necessarily the same thing.

My advice?

Make time to connect with your manager.

Have a coffee. Start a conversation. If you're working remotely, turn your camera on and create opportunities for meaningful interaction.

And most importantly, make those conversations count.

Visibility matters. But the quality of your interactions matters too.

If you'd like my Bulletproof Preparation Checklist to help you prepare for important conversations, DM me "CHECKLIST" and I'll send it through.

18/10/2026

Want to negotiate better? Stop using round numbers.

Whether you're negotiating a salary, promotion or budget, the number you open with matters more than you think.

❌ $50,000
✅ $48,500

Why? Because precise numbers suggest you've done your homework.

Research shows that people are more likely to negotiate closer to your opening offer when you use a specific number rather than a round one.

But here's the trick: You need to be able to justify it.

Precision creates credibility. Confidence makes it stick.

Next time you negotiate, make your numbers work for you.

Have you ever tried this technique?

15/10/2026

“No one wants to hear my personal story.”

I hear this ALL the time. And I couldn't disagree more!

Your stories are what make people connect with you.

They build trust, spark emotion and make your message memorable.

And the best part? You don't need an extraordinary story to make an impact.

Sometimes, the simplest everyday experience is the one that resonates most.

Stop underestimating the power of your own stories.

14/10/2026

Ever been asked a difficult question and completely blanked?

Or worse… started overexplaining, rambling or getting defensive?

The people who impress me most are those who can think on their feet, stay calm under pressure and respond with confidence.

And here's the secret: It's not just about knowing what to say. It's about knowing what you think.

When you're clear on your beliefs and perspectives, you can communicate with confidence in any situation.

Want to learn how? Join my Real Influence Webinar this Friday, 16 October.

Save your seat here: https://www.arabellamacpherson.com/real-influence-webinar

13/10/2026

I dare you to look at tomorrow's meetings differently.

Before you walk into each one, ask yourself:

What decision needs to be made?
How will that decision be made?
Who's responsible for making it?

Too many meetings go nowhere because everyone's waiting for everyone else to agree.

Preparation changes everything. It gives you clarity, conviction and confidence. And people notice.
___________________________

Want to become more influential in every conversation? Join my Real Influence Webinar this Friday, October 16.

Save your seat here: https://www.arabellamacpherson.com/real-influence-webinar

11/10/2026

That email you're about to send? Make it a phone call instead. 📞

Ever noticed how the exact same words can sound perfectly reasonable out loud but cold or defensive in an email?

Research shows that hearing someone's voice makes them seem more thoughtful, intelligent and worth listening to.

And the difference is even greater when people disagree.

💡 Before sending that difficult email, ask yourself:

Would this land better if they heard my voice?

Sometimes the most influential thing you can do is stop typing and start talking.

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Suite 203, 2 York Street
Sydney, NSW
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