Ag Opti Systems

šŸ‘©ā€šŸŒ¾Specalist in Farm Business Strategy & Systems
🚜 Farm WHS, HR Admin
šŸ“šFarm Business Systemisation, Admin Optimisation, Data Management & Bookkeeping
šŸ“žBook a free consultation here https://calendly.com/sally-agoptisystems/30-minute-discovery-call

Belgium wasn’t on my radar for agriculture but it absolutely should have been.On 25 hectares of heavy clay soil, farmer ...
26/05/2026

Belgium wasn’t on my radar for agriculture but it absolutely should have been.
On 25 hectares of heavy clay soil, farmer Burt is growing wheat, flax, canola, sugar beets, barley, ryegrass, beans, triticale and running 2,500 pigs alongside it.
But the thing that stopped me was how he thinks about the ground beneath his feet, its more than dirt its a business asset and tool.
Cover crops. Direct drilling. He has a relentless focus on soil health and working within his environment rather than against it. His phrase ā€˜making new land from old land’ is something I am still thinking about.

Burt had to fight for his father’s support to move away from traditional methods. His dad wasn’t wrong to be cautious, he’d farmed that ground his whole life. However Burt could see what the soil needed, and he backed himself. That tension between generations certainly isn’t unique to Belgium. Every farmer in who has ever tried to change something their parents built or try something new with neighbours peering over the fence knows exactly how that feels.

The passion he has is admirable. He could have talked to us all day and honestly, we could have happily stayed.
There’s something powerful about a farmer who truly loves their soil and what they do.

What’s one thing you’ve changed on your farm that took time to get buy-in for?

Your farm runs because of you. Every decision, every process, every piece of paperwork, it all comes back to you.That’s ...
25/05/2026

Your farm runs because of you.
Every decision, every process, every piece of paperwork, it all comes back to you.
That’s not sustainable and you know it.

The farms that scale aren’t the ones with the best land or the biggest machinery. They’re the ones that built systems so the business doesn’t collapse the moment the operator steps back.

That’s where Ag Opti Systems comes in.
I work with Australian farming businesses to assess what’s working, find what’s not, and build the admin systems and processes that actually fit the way your farm operates.

Here’s how it works:
→ We start with an assessment of your current admin, systems and processes
→ We identify the gaps and build practical, farm-specific solutions
→ We hand them over ready to use and can stay on to support you ongoing if you want

Whether you’re drowning in admin, scaling your operation, or trying to step back from being the bottleneck this service is built for you.
Available on a retainer or flexible hourly rate. Suits farms of every size and type across Australia.
The first step is a conversation.

Whilst in Ireland I visited 3 dairy farm. Three very different farms. All of them impressive however two of them stopped...
22/05/2026

Whilst in Ireland I visited 3 dairy farm.
Three very different farms. All of them impressive however two of them stopped me in my tracks.

One was fully housed, using robotic milking, operating on a large scale and diversifying into energy generation, a genuinely impressive innovative business with great vision.

One was a traditional pasture based system, utilising pasture availability as much as possible with outdoor stalls used when needed.

The last was another pasture-based farm investing in biodiversity, dung beetles, a regenerated lake and wildlife habitat alongside a productive dairy business.

All extraordinary in their own right.

But it was the two pasture-based systems that gave me the most to think about.
No robots. No massive infrastructure.
Just a clear business model, a deep knowledge of their system, and a razor-sharp understanding of their numbers and KPIs.

They knew exactly what they were trying to achieve. They measured what mattered. And they did what they did really, really well.
Both were vulnerable enough to share actual financial figures.

Simple systems producing outstanding returns.

Innovation and technology absolutely have a place in modern agriculture. However a simple business model, run with clarity and discipline, can scale and thrive just as powerfully.

You don’t need to chase the next best thing.
You need to know your business, know your numbers, and have a shared vision to work towards.

What is one number on your farm that you wish you had a clearer picture of right now?

If a SafeWork inspector turned up on your farm tomorrow could you hand them a folder and feel confident?Most farmers can...
21/05/2026

If a SafeWork inspector turned up on your farm tomorrow could you hand them a folder and feel confident?
Most farmers can’t. Not because they’re doing the wrong thing. Because nobody ever gave them the tools to document it properly.
That’s exactly why I built the Ag Opti WHS Template Kit.

Everything you need to get your farm legally covered and organised, built specifically for agriculture, written in plain English, ready to use:
āœ… WHS Policy Template
āœ… Hazard Register
āœ… Risk Assessment Template
āœ… Incident & Near Miss Report
āœ… 3 Complete Safe Work Method Statements
āœ… SWMS Reference Guide
āœ… Emergency Response Plan
āœ… Induction Checklist
āœ… WHS Legislation Guide

Nine documents. One kit. $197.
And if you grab it before the end of May and use code MAY30 at checkout you will get $30 off.

Not sure where to start once you have it?
I also offer a done-with-you service where I walk you through every document and help you fill them in for your specific operation.
No jargon. No generic compliance pack. Built for farms like yours, by a farmer like you.

Visit the link in bio to grab yours.

In Indonesia we visited two wet markets. Whilst there I watched a fish get pulled from a tank, killed, gutted and scaled...
18/05/2026

In Indonesia we visited two wet markets. Whilst there I watched a fish get pulled from a tank, killed, gutted and scaled to order. The customer stood mere metres away. Further along a goat carcass was cut up for the consumer.
No cold chain.
No plastic wrap.
No use-by date.
Bought in the morning. On the table that night.
We also had the opportunity to attend a local fish auction. We saw the boats come in, unload baskets of fish, line them up for auction and head back out to sea again.

Indonesia’s wet markets are something else entirely. Meat delivered before sunrise, butchered in front of you based on exactly what you need.
The connection between the food, the person producing it, and the person eating it is direct, visible and completely normal here.
It made me think about how far removed most Australians are from that.
We are lucky, our food system is safe, regulated and accessible. But something gets lost when you have no idea where your food came from or who grew it.

There’s also a confronting contrast here. Alongside the vibrancy of the markets, the inequality in access to nutrition across Indonesia is stark.

The average income for an Indonesian family is $450-650 AUD per month. However in poorer areas many families live on $90-275 AUD per month, some even less.
Many households have a limited budget for fresh and nutritious food, opting for the cheapest options such as rice, instant and noodles over more nutritional foods such as meat, vegetables and dairy products.
In fact the average meat consumption in Indonesia is estimated to be as little as 2kg per person per year.

Stunting and nutrition deficiencies remain a huge challenge in Indonesia despite significant efforts over the past two decades.

The government’s school nutrition program feeding kids for $1 USD per child per day is ambitious, but plagued with its own challenges.

Food security is complicated. It always is.
As Australian farmers, we are part of the answer to that both here and globally. Worth remembering next time the paperwork feels pointless or the decision of what to cook for dinner seems a bit too stressful.

🚜

I didn’t expect a conversation about COVID to shift the way I think about farm business.This week in Indonesia I sat dow...
15/05/2026

I didn’t expect a conversation about COVID to shift the way I think about farm business.

This week in Indonesia I sat down with Professor Wiku Indonesia’s COVID spokesperson and a leading voice on Foot and Mouth Disease.
His take on FMD reaching Australia? Not if. When.

But what hit harder was his biggest lesson from COVID: one central data system, shared across every level. Not ten spreadsheets. Not knowledge locked in one government department or one person’s head . One system. Everyone on the same page.

He said it best:
ā€œIf we know ourselves and our enemy, we can win the war a thousand times. If we do not we will never win it.ā€
That’s not just a biosecurity lesson. That’s a farming business lesson.

Know your numbers. Share your vision. Have your systems. Share information with the people who need it.
The technology exists. In agriculture, just like with FMD what’s missing is the collaboration.

More to come from Indonesia šŸ‡®šŸ‡©

Thank you to for your generous sponsorship of my scholarship

šŸŒ Ag Opti Systems is heading off on a world wide trip! For the next five weeks, I’ll be travelling across Indonesia, the...
09/05/2026

šŸŒ Ag Opti Systems is heading off on a world wide trip!

For the next five weeks, I’ll be travelling across Indonesia, the UK, Ireland, Belgium, Germany, Canada and Mexico meeting farmers, advisers and agri-businesses from around the world as part of my scholarship.

My Nuffield research topic? Admin in farming businesses.

Not the most glamorous subject, I know but here’s the thing: admin is one of the biggest silent drains on farm businesses, and most farmers either dread it, avoid it, or just don’t see its true value. I’m on a mission to understand the mindset and values farmers hold around admin, and how we can flip the script, turning it from a burden into a genuine strategic driver of business success. And no boys, it’s not just a job to pass on to the wife!

Over the coming weeks I’ll be sharing what I’m learning, who I’m meeting and the insights that could change the way farming businesses think about how they run, from the inside out!

šŸ‘‰ Follow along if you want to:
āœ… See farming businesses from around the world up close
āœ… Get ahead of the thinking on farm business efficiency
āœ… Be part of a conversation that could genuinely transform how your farming business runs

And if admin, WHS or business systems is something you’ve been thinking about drop a comment or send us a message. This might be exactly what your business needs

🌾 It's here! The Farm WHS Starter Kit (Templates Edition) is now available!If getting your farm WHS sorted has been sitt...
06/05/2026

🌾 It's here!
The Farm WHS Starter Kit (Templates Edition) is now available!
If getting your farm WHS sorted has been sitting on the to-do list, this is your shortcut.

Eight farm-specific WHS documents covering every Australian state and territory.
Written in plain English by a farmer, for farmers.
No consultant fees.
No legal jargon.
Just practical, ready-to-use templates you download, fill in and implement.

What's included:
āœ… WHS Policy Template
āœ… Hazard Identification Register
āœ… Risk Assessment Template
āœ… Incident & Near Miss Report Form
āœ… Safe Work Method Statements x3
āœ… WHS Reference Guide
āœ… Emergency Response Plan
āœ… Farm Induction Checklist
āœ… WHS Legislation Guide — all 8 states & territories

May launch special — save $30 this month only using code MAY30 at checkout.
šŸ‘‰ payhip.com/b/ej2w5

Keep an eye out for the 'Advanced Edition' launching soon! šŸŽ‰

Not sure where to start with WHS on your farm?You’re not alone.One of the most common things I hear from farmers is:ā€œI k...
05/11/2025

Not sure where to start with WHS on your farm?

You’re not alone.
One of the most common things I hear from farmers is:

ā€œI know we need to do more for WHS… but I don’t even know where to start and honestly, I don’t have the time.ā€

That’s exactly where Ag Opti Systems comes in.

I work with clients at every stage —
🌾 From those who are starting from scratch and need help figuring out what’s required…
🐮To those who already have well-developed systems but want to hand over the management and upkeep to save time and stay compliant.

Putting the right safety systems in place isn’t just about ticking boxes, it’s about protecting your family, your workers, and your business.
It can make a real difference when something goes wrong, strengthen your insurance position, improve communication across the team, and help you attract and keep great people.

Whether it’s setting up your WHS from the ground up, reviewing what you’ve got, or managing your ongoing compliance and documentation, I make it simple, practical, and tailored to your business.

Let’s take the stress out of safety so you can get back to what you do best, running your farm. 🚜

Send a message or email [email protected] to find out how I can support your business

I’m honoured to share that I’ve been awarded a 2026  supported by  My research will look at how we can make farm admin s...
08/09/2025

I’m honoured to share that I’ve been awarded a 2026 supported by
My research will look at how we can make farm admin systems better and shift how we value admin in ag, seeing it as a driver of strong, resilient businesses rather than just paperwork.

At Ag Opti Systems, this is exactly what we’re passionate about: helping farmers put the right systems in place so their businesses are safer, stronger and easier to run. This scholarship is an incredible opportunity to learn from farmers and experts around the world and bring those insights back to the work we do here.

I can’t wait to take you along on this journey, share what I learn along the way and bring back learnings to Australian agriculture šŸŒ

Address

Trundle, NSW
2875

Opening Hours

Monday 6am - 7pm
Tuesday 6am - 7pm
Wednesday 6am - 6pm
Thursday 6am - 6pm
Friday 6am - 6pm
Saturday 8am - 1pm
Sunday 8am - 3pm

Telephone

+61447155646

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