LeVeon Business Advisors, Suite 14A, 478 The Esplanade, Warners Bay (2026)

08/10/2025

In business, especially in trades and construction 👷‍♂️, strategy is one of the most misunderstood concepts. Too many owners treat it as a once-off document 🗂 that gets filed away, when in reality strategy is a journey, not an event 🚀.

Strategy is your roadmap 🗺 – it connects today’s decisions to tomorrow’s results. Without it, businesses drift, reacting to problems instead of shaping their future.

Start with the destination 🎯:

What does success look like in 3, 5, or 10 years?

Do you want to dominate commercial projects 🏢, win government tenders 🏛, or become known for high-end custom work 🏠?
Your destination must be specific, measurable, and inspiring enough to move you and your team.

Then, choose the path 🛠:
Every decision – pricing, hiring, marketing, partnerships – should point toward that destination.
Example: Chasing government tenders? You’ll need tight compliance, different structures, and a different brand approach compared to a business focused on residential maintenance.

The key? Say “no” to distractions 🚫. Strategy is about focus, not doing everything.

But stay adaptive 🔄:
Construction is a moving target – regulations change, labour shortages hit, material costs spike. Leaders review, adjust, and refine regularly.

Strategy isn’t static. It’s a living process 💡 that links vision with action and turns chaos into deliberate progress.

Businesses without strategy stumble and react.
Businesses with strategy move with purpose and win.

08/10/2025

In the trades and construction game, non-payment 💸 is one of the biggest threats to your business. One overdue invoice from a client or head contractor can throw your entire cash flow into chaos.

That’s why the Building and Construction Industry Security of Payments Act 🏛 exists – it’s your legal shield to recover money owed for completed work or supplied materials.

Here’s how it works:

Serve a Payment Claim 📄: Outline the work done, the amount owed, and when payment is due. Deadlines matter – miss them and you lose leverage.

No response? 🚫 If they don’t reply within the timeframe, they may lose the right to dispute and could be forced to pay in full.

Still a fight? ⚖️ The Act provides for adjudication – a fast, cost-effective process compared to drawn-out court battles. An adjudicator reviews your claim and issues a decision that’s enforceable as a debt if needed.

The secret weapon? Documentation.

Contracts, invoices, site diaries, signed variations, emails – if it’s not written down, it didn’t happen. Many businesses lose because they can’t back up their claim.

Non-payment can cripple even strong businesses. The Act gives you a pathway to recover debts quickly, keep your cash flow healthy, and avoid being at the mercy of slow-paying clients.

Train your team, know the process, and act fast when payments are overdue. In construction, cash flow is oxygen 💨 – protect it at all costs.

28/07/2021

What makes a good accountant?

Is it the years they spent memorising the tax act and their ability to recite it word for word?

Is it how much tax they save you or their ability to tell you how much that means to your business?

Just incase you were wondering, the current small business tax rate is 25%.

Should you pay top dollar to have someone who is the best at only saving you 25c in the dollar?

They will pitch asset protection to you, and whilst it is extremely important, did they tell you that all those extra entities they created for you to achieve that, will ultimately cost you more in accounting fees?

What if I told you that what they were selling is kinda common sense?

Do you think it is in your best interests to “tank” the performance of your business (on paper) to save 25c in the dollar?

Has your accountant told you the ramifications of doing such an act?

Like what it does to your borrowing capacity and your ability to obtain finance? (wealth creation and business growth)

Or if we think short term, what it does to your capacity constraints due to home warranty insurance?

Or the aged old one that they pride themselves on... Buy a commercial property so you can grow your business and put extra into the the superfund that you cant touch until your at least 60.

If you haven't started your wealth creation phase yet then do you know what such an action does?

It essentially sends you backwards by anywhere from 2-5 years for an economic benefit you don't get to experience until your 60.

But hey, they got more fees out of you...

What about the size of your business, and your current situation?

Should you pay top rates when your accountant will only need to use half the knowledge they know, to service you?

What about “business advisory”.

Every man and their accountant offer it as a service…

Accountants will educate you on KPI’s and the maths that measure performance.

But do you feel like you have received value if they tell you WHAT to do without advising you on HOW to actually do it?

If tax is 25% of the pie, then your business represents the other 75%.

You make a dollar, you keep 75c.

So why the hell are you taking advice from someone who only knows how to help you save a portion on 25% of your business?

It doesn’t take a rocket scientist to know that if you want more money then you should learn how to make more money,

and then prepare for the repercussions that arise with earning more money.

The tax laws are set, it doesn’t matter how knowledgeable your accountant is,

If all they do is offer tax advice then, at best, all they can offer you, in terms of value, is best case scenario, in terms of odds 4 to 1 (25%)

So shouldn’t your goal be to make more money?

Results and relationships, it’s a pretty simple concept.

“Be a decent person and follow through with your word”

It seems natural to us…

Just be yourself and you should be sweet.

But ask yourself…

As a business owner, shouldn’t we be worried about the threat of new entrants or replication?

Aren’t we giving away industry secrets?

It’s the basic fundamentals of Porters five Forces, they teach you it in the first year of uni.

So why are we so willing to openly make this statement?

We’ll let you be the judge of that.

Tired of being fed bullsh**t?

Ready to be mentored on how to achieve ACTUAL results?

Reach out and message us.

21/07/2021

Where saturated markets lie, price inelasticity will inevitably manifest itself.

Conversion rates begin to plummet and hours are wasted pain-stakingly quoting for those whose only intention it is, is to pillage your hard earned margins,

effectively pinching the food off your table.

It's funny...

I've seen other business owners "haggle" in price only to turn around and complain about the very same thing happening to them.

I'm positive they don't even know how hypocritical they're being.

I've had clients lose out on jobs by quoted prices that wouldn't even cover the breakeven for the job.

Their competitor undercut them so aggressively that it actually cost THEM money to do the job.

But I'm not all that sure that they're aware of that.

Like a child touching a hot plate for the first time,

the repercussions following such an action, should be severe enough to ensure one never replicates it again,

which leads me to think that my client's competitor may be feeling all the symptoms that arise from making such poor business decisions,

but are unable to quite put their finger on the underlying issue.

In a dog eat dog world, where we are all programmed to act in our own self's best interests,

the most effective way to avoid having your service pigeon-holed into a particular price bracket

is to perfect your ability to both, communicate, and deliver TRUE VALUE.

By mastering this you inherently sell to, and then ultimately serve, your customer's own self-interest.

A win-win for all.

The school of hard knocks can be a tiresome and unforgiving slog.

It is almost always, universally riskier

and far more costly

to drag your feet and figure things out on your own

when you could simply engage someone to speed up your learning and success curve.

Business is a game and the people who win, embrace this principle.

If your willing and ready to level up

get the ball rolling by sending us a message.

13/07/2021

Time... Life's purest and cruellest capacity constraint.

Everyone wants it, people seem to run out of it and no one ever seems to have any of it.

It has got to be one of the single most sought after resources in the history of mankind...

Your ability to maximise profitability with your available labour hours

will make, break, and ultimately define you.

Under-utilise labour hours and best case scenario, you end up dealing with all the stress of running your own show just to be paid the same as a tradesman on salary would

Over-utilise your labour hours unwisely and sit back and watch as quality and culture within your business plummet, whilst your stress levels (and working hours) rise beyond boiling point.

As your pipeline swells, conflicting priorities are inevitable.

Scheduling, job selection and triaging become paramount as no team can be in more then one place at any one time,

And if you don't have the right people, the right processes and the right systems in place to handle your business growth, then you sure as hell cant do it!

because you will be too busy juggling ten plates at a time and running from job site to job site, wasting time and money fixing up re-work.

In our normal world one's ability to prioritise time is influenced by our own subjectivity.

However, in our business life priority becomes far more objective and is usually measured almost exclusively on urgency.

Relationships, expectations, profitability, cash flow, deadlines...

at different times, on different days, each one of these can hold the same level of importance as the other.

Systems and processes breed efficiency and accountability, which in turn cultivates success.

That's how others are able live their dream lifestyle and only work 40 hours a week.

You know that could be you too?

https://letsmeet.io/leveonbusinessadvisors/meet-and-greet

09/07/2021

It's one thing to generate market snatching idea...

But it is another thing entirely to build a brand with zero start up capital...

When cash is as tight as it was for Paul & Michelle of UFish Brined Baits, then every single business decision becomes a death defying feat where one miscalculation or poorly timed manoeuvre can result in catastrophic consequences.

Grow too fast and operations will exceed capacity, swiftly turn around and swallow you whole.

Grow too slow and watch your business wither and wilt from a severe cash flow deficiency.

Strategy is paramount as a sequence of business events must be aligned in perfect synergy.

It's do or fail... there is no in-between.

With guidance, Paul & Michelle are well on there way to becoming the go-to manufacturer and supplier of premium baits up and down the East Coast.

This is Michelle & Paul's story in their own words...

05/07/2021

For business owner's, the ability to sell is just about the most important weapon to have in their arsenal.

Master sales and then combine it with top quality tradesmanship and you're well on your way to a winning formula.

For those who feed their pipeline by building key relationships with head contractors, then this may not necessarily apply to you.

However, for those who engage the public to make a living it may be time to reframe your way of thinking.

because:

FACT: There will always be business owner's in your industry that under-cut to win jobs and there will always be consumers who value price over quality and service.

Just accept it.

Owner's who are having systemic issues converting leads and aren't astronomically priced need to fish in a different stream or fish for a different species.

Truth of the matter is a cost leadership strategy is very rarely sustainable for a service based business because their ability to generate profits is capped by the number of hours in the day. By dropping prices all they seem to do is dilute their average profit generated per hour, meaning they need to take on more work, in the same amount of time, to recognise the same profitability.

Not to mention what happens to cash flow when there sales pipeline dry's up or there's a clog in their value chain.

Just so we are clear... It should not be one's goal to win every quote they submit.

In fact, that KPI alone should be triggering some serious alarm bells.

Prioritising an increase to average profit per hour by only scheduling profitable jobs should be at the top of the business owner's list.

This is why the art of selling is so damn important, particularly in a saturated market with chronic price inelasticity.

The sales process is your ability to have a lead so enthralled by you and your ability to solve their problem that price is no longer their top priority in the decision making process.

There mentality in relation to price switches from measuring (and comparing) labour hours and mark-ups to identifying a cost based on the perceived value of having their problem solved and having an overwhelming feeling that you are the one who can solve it.

Step outside of your shoes and jump inside theirs for a moment.

They have a problem, it needs solving, they have the money to fix it, but they are unsure of what the best option to solving their problem is. (Usually this decision is also in relation to the biggest and most sentimental asset they own, their family home.)

The fee conscious will only measure price as a variable in their decision making process, ultimately running a higher risk of not having their problem solved and potentially getting burned.

However, not every consumer is hard wired this way.

Once you understand this you can identify them and then gear your sales strategy towards authenticity, customer experience and displaying your ability to solve their problem, allowing you the freedom to blow off bargain shoppers without any consequences. (when their behaviour is driven purely by one discernible factor, they become insanely predictable)

Yes, more quotes take more time, however, if you have the systems and man power in place, then servicing leads and cultivating relationships becomes a breeze.

Quick recap on main points:

1.Bargain shoppers and cowboys will always be a thing

2. Learn to sell without selling

3. Sure up your sales process in between lead gen and conversion

4. Focus your prospect's attention on their problem, authentically displaying your expertise in solving said problem.

If you need further guidance, feel free to message me.

02/07/2021

Focusing predominantly on the re-roof and commercial market, with guidance and an openness to take on advice, Corey 6x his turnover in three short months and employed three new staff in order to manage his pipeline.

Corey is but a few short months from becoming a father for the first time so being able to step away from the operations of the business is crucial over the next 12 months.

By using a strategic hiring process and focusing intensely on training and organisational culture, Corey will be able to take on a BDM role moving forward allowing more freedom from his business.

In fact, now that Corey has his systems and processes dialled, the only thing slowing him down is an industry wide skill shortage.

This is his story in his own words.

01/07/2021

Steel Boundary Fencing came to fruition when it's business owners, Mal & Dave, grew tired of their managerial roles in a larger company and decided to take control of their own destiny.

With over 15 years industry experience each, the boys at SBF have become the go-to in their industry for some of the biggest construction companies in the region.

Their name has also become synonymous with anything electric gates as they seemingly became the industry leader overnight.

This is their story in their own words.

LeVeon Business Advisors

08/10/2025

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