Reinventing PerspectivesPodcast

04/09/2026

6 views

He was ecstatic!

Why?

“Those are 6 people I don’t have to call. 6 less times I get hung up on or called a name.”

He saw opportunity where others see failure.

Perspective changes everything.

You either love him or hate him,

But he tells it like it is.

Thanks Grant Cardone

02/09/2026

Every platform eventually adds video.
Linkedin.
Substack.
Spotify.
Apple Podcasts.

The only problem is that most of us aren't comfortable with video.

Bingo!
That's where the opportunity lies.

If you're going to add video to your marketing strategy,
YouTube remains the dominant platform.

It's now the #1 TV network in the world.
Not bad for a video streaming platform.

If you're a founder with a YouTube channel that's been struggling to take off, this will be of interest to you.

01/09/2026

You've been 'consistent' on YouTube but your channel isn't growing.
This is the unlock you've been missing.

10,800 people saw my video. 64 clicked.That's a 0.6% click throug...

29/08/2026

Social media tells us,

Building a business is easy,

And things happen fast.

But they don't.

Check out my new post!

Four shifts that decide if your business takes off. Part 3 of 10 things to accelerate your Expert Founder business.

29/08/2026

If something feels off to you about your marketing.

You got consistency covered and it still...

It's just not working.

This is probably the missing link.

Check out my new post

Stop chasing trends. Start aligning your heart, your worldview, and your message—and watch everything click into place.

28/08/2026

AI is coaching me to improve my YouTube channel.
The goal: Get into the YouTube Partner Program before the 1st February 2027.
If you're on the same journey, you'll be interested in how I'm doing this.

YouTube analytics explained: click-through rate, retention at 30 se...

26/08/2026

If you've been thinking about starting a YouTube Channel... this deadline matters to you.

YouTube just doubled what it takes to get monetized. From 1 Februar...

22/08/2026

The neighbour buys a Mercedes.

A few months later there are five more Mercs on the street.

What happened?

A social signal of permission. If that person can do it, so can I.

The buying decision is rarely made by one independent mind. There is always a circle of influence.

Which means your buyer has to sell you to their spouse. Their friend group. Their boss…

Check my new post!

Three shifts that decide whether your buyer chooses you. Part 2 of 10 things to accelerate your Expert Founder business.

13/08/2026

Good at what you do, but the business still isn't clicking?

It's usually not your product. It's three shifts most expert Founders skip on the way out of employment.

The first three of ten are up ⬇️

Check out my new post!

02/07/2026

Many founders run out of energy before their business ever takes off.

The idea was solid but the ex*****on was exhausting and low-impact.

Wrong goal, wrong activities.

The smallest tweak can make a huge difference in results.

Check out my new post!

What a $750M+ Founder taught me about cash flow, culture, and the pressure of building a business successfully.