SK Business Coaching

26/08/2026

"Give us 10% off and we'll sign today."

You said yes. You just gave away half your year.

30% gross-profit job. 10% discount.

You now need 50% more jobs to make the same profit.

Not 10% more. 50%!

More sites. More labour. More admin. More risk. Same money in the bank.

That's not a discount. That's six months of free work.

And it gets worse fast — 20% off a 30% GP job means you need to triple your workload. 30% off means no amount of work gets you back. You're on site losing money.

Find your GP% along the top. Find your discount down the side. That number is what you've signed up for.

Then stop discounting and start justifying your price.

Comment DISCOUNT if you need a hand 👇

26/08/2026

Scared to put your prices up? Look at this table.

At 30% GP, a 10% price rise means you'd have to lose 25% of your customers to get back to where you started.

Here's the thing — you won't.

Put your prices up 10% and you might lose one or two price-shoppers. The ones who were killing your margin anyway.

Everyone else pays. And that lands straight in your pocket.

Find your GP% along the top. Find your price rise down the side. That's your safety margin — and it's bigger than you think.

Most trade businesses aren't under-selling. They're under-charging.

Comment PRICE if you need a hand 👇

26/08/2026

You added 30% to the job.

You made 23%.

$10k of costs. Quote $13k. Profit $3,000.

$3,000 on a $13,000 job is 23% gross profit margin.

That 7% gap on $800k of turnover? $56,000. Never stolen. Just never charged.

Want to KEEP 30%? You have to ADD 43%.

Markup is what you type into the quote. Margin is what hits the bank.

Comment MARGIN if you need a hand 👇

11/06/2026

You can be "worth" a million and still not make payroll on Friday...

That's the trap.

Trucks, gear, a house, work booked six months out — on paper, you're winning. But net worth doesn't pay your subbies. Cash does.

I see it every week. Tradies billing $1m +, looking flush, sweating every Friday because the money's locked up in half-finished jobs, stock, and invoices nobody's paid yet.

Net worth is a number on a page.

Cash is what keeps the doors open.

05/06/2026

"Simple can be harder than complex," and Steve Jobs was right.

Everyone is chasing the next shiny thing. New service. New product. New market. New software. More moving parts. More headaches.

But the businesses that ACTUALLY make money? Boring.

Same offer. Same systems. Same handful of things done well, over and over.

If you want excitement, go find it on the weekend. Take up surfing. Buy a dirt bike.

Your business has one job: to make money.

Got something that works? Stop tinkering. Double down. Do more of the same.

Boring and profitable beats exciting and broke. Every time.

03/06/2026

You can't read the label from inside the bottle.

When you're on the tools all day — quoting jobs, chasing invoices, putting out fires — you never get to step back and ask the one question that matters: is any of this actually working?

That's the job. Not to tell you how to build. To cut through the day-to-day noise, ask the questions you're too flat out to ask yourself, and hand you a clear view of your own business.

Trevor's been in and out of coaching with me for a while now. Straight from him 👆

If you're a builder doing good work but flying blind on the numbers — that's the exact gap I fill. Once we know the numbers, everything else gets clearer and we can start working on the strategy to improve those numbers.

02/06/2026

Most tradies are still competing on price.

That's a race to the bottom.

The only prize is a thinner margin.

Buffett nailed it decades ago: price is what the customer pays, value is what they walk away with.

When you can show a client the real value — job done right, on time, no callbacks — price stops being the conversation.

Know your numbers. Sell your value. Stop discounting to win work that doesn't pay.

01/06/2026

New Ute wrap sorted!

If you see this thing around, give us a wave 👋

Most coaches will hype you up with motivation.

We'll show you exactly what's going on under the hood of your business.

"More Profit, Less Stress"

We help trade and service businesses make more money and stress less.

No fluff, no jargon, just your numbers, data, and a personalised plan.

Sick of working flat out for not enough? That's exactly who we built this for.

Call Scott on 0408 940 344 if you want to know more.

Massive thanks to the crew who made it happen 👇

Wrap + design → Graphic Industries
Photos + content → Pro Marketing Wollongong
Bloke behind the wheel →

28/05/2026

Finalist. 2026 Local Business Awards.

We are in.

This belongs to every client who let us in and trusted the process. And to everyone who voted.

26/05/2026

Vote for us in the local business awards :)

The Local Business Awards - Recognising and celebrating the best in Local Businesses