ABOUT
Founded in 2005, Sowee is a global team of experts who combine their skills in different areas to help companies enter a new reality in business and achieve their full potential. Using our proprietary methodology, we develop projects that aim to awaken new levels of purpose in your company, reframe paradigms and opportunities, and inspire a behavioral shift in entrepreneurs, employees and cl
ients. It is through our daily impact in all pillars of your company that the true transformation takes place and a new business reality is created, making competitors irrelevant - and success inevitable. WHAT WE DO
_ BRANDING
Each company has an unique way of thinking and doing, and the brand is a representation of that authentic essence that differentiates it from its competitors. In order for your business to reach the highest potential in the fulfilling of its designed purpose, your brand must be deeply rooted in an exclusive and unmatchable value proposition. We help you unearth this hidden layer of meaning, express it in every touchpoint and transform your brand into a truly inspirational story.
NamingCorporate IdentityStorytellingArchetypal ExpressionExperience Design
_ MARKETING
The sale is a natural consequence when someone finds a solution to their problem. If your sales are requiring too much effort, it shows the exchange of value is not harmonic. Maybe you're not explaining clearly the benefits of your product, or your clients' needs are not quite what you had imagined. Our job is to help you find and connect with the right customers, and deliver the best solution to their needs.
Market PositioningTrends AnalysisStudy of New Business ModelsConcept & Launch of New ProductsCommunication PlanCreation of Sales Materials (Brochures, Presentations, Website, etc)
_ ARCHITECTURE
The physical space where you work has the same importance as the work you do there. We design environments that manifest the company culture and contribute to the success of the organization by promoting productivity, creativity and harmonious interaction between people. Over the years we have also shown that the architecture of physical spaces is a strong competitive advantage in attracting and retaining customers and employees.
Architectural Projects of Offices, Shops and BoothsDecoration of Corporate EventsFeng Shui ConsultationsInterior Design
_HR & CULTURE
When a group of people coexist in one place, various thought patterns are unconsciously generated and come to influence the collective behavior of those people - including their individual way of acting. This is called culture. Our work begins with understanding the current culture of your company (unconscious), and then building a new organizational culture based on a higher level of awareness that is conducive to the desired success. Results are consequences of actions. Actions are founded on thoughts. Thoughts reflect beliefs. By changing beliefs, we generate new results.
Mapping of Collective UnconsciousConception of Organizational CultureCulture GuidelinesReframing Beliefs & BehaviorsCultural Integration (in Mergers & Acquisitions)Employee HandbookCulture Activation StrategiesSupport in HR StructuringActivities for Full Consciousness (Meditation, Bioenergy, Reiki, etc.) People are irreplaceable. And certain people are indispensable. The faces you see below represent special individuals who have joined our company in a variety of ways, and today they use their unique skills as team leaders at Sowee - no matter where they are!
_RICARDO HIRATA [BUSINESS]
In 2005 Ricardo - then a psychologist - felt the call to help entrepreneurs build authentic legacies through their companies, so he started accompanying them along that journey of finding purpose. That's how Sowee was founded. With time and experience, he identified essential skills that would contribute to the success of his clients, and brought professionals from other areas to offer a full range of services. Due to his Japanese ancestry and close connection with asian entrepreneurs, Ricardo is usually either in São Paulo/Brazil or Nagoya/Japan.