08/07/2026
***The Critical Information Every Business Owner 2-10 Years From Selling Their Business Should Know***
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▶️ Watch the video here:
https://fair-market.ca/with-the-end-in-mind
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If you're like most business owners, your business represents the single most valuable financial asset in your life, and your retirement (or next stage of life) depends upon a successful sale.
The problem is, most people wait far too long to be begin thinking about and planning for their exit, often leaving it for "when they're ready".
As you'll discover in this video, this is a very costly error, leading to hundreds of thousands - millions for some - of personal equity left on the table, and far worse, for some it means getting nothing at all (or not nearly enough) for their life's work.
Given the importance of what's at stake, we've made this video to walk you through what I believe every business owner should know and begin thinking about NOW.
While we could talk about this topic for days, we've condensed it down to the main points you need to know.
In this video you'll discover:
✅ The value at stake for you and your family
✅ The single biggest mistake people make when it comes to selling their business, costing them hundreds of thousands, sometimes millions, of dollars in lost personal equity
✅ The single biggest risk to your business today, and what you can do to mitigate it (and drive significant value in the process)
✅ The critical importance of timing, and why it's crucial you begin planning far sooner than you think
✅ The crucial difference between selling real estate vs selling an operating company
✅ Steps you can take now to increase both the value and saleability of your business
✅ How and why the work you do to prepare for your exit also contributes to a better business and lifestyle today
Having sold businesses for $250k up to $27M, I can say this is the information I wish EVERY business owner learned way before they even thought about selling.
It very well could be the most important 22 minutes of your business life.
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▶️ Watch it here:
https://fair-market.ca/with-the-end-in-mind
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