Tomovksi-Noble Consulting

Tomovksi-Noble Consulting The marketing company you've been looking for!

Can you give a detailed description of who your ideal customer is? Unfortunately, a lot of companies are unable to do so...
05/24/2021

Can you give a detailed description of who your ideal customer is?

Unfortunately, a lot of companies are unable to do so. Yes, they have a general understanding of their target audience but lack an accurate “picture” of who they are aiming to sell to.

Without a detailed customer profile, your company’s marketing will inevitably struggle because you are not capturing those who would find the most value in your product or service.

By developing customer profiles you can communicate your brand in a way that will resonate best with those same ideal customers, strengthening your marketing

Next week we’ll have an example for you to use to create your company’s very own customer profile!

As a startup founder you are busy improving your company.That's why we've compiled a list of some apps that will make ma...
05/18/2021

As a startup founder you are busy improving your company.

That's why we've compiled a list of some apps that will make managing your social media simpler so you can focus on growing your business!

Many business owners ask if digital marketing is worth it. Here are a few reasons why we think your business should inve...
04/08/2021

Many business owners ask if digital marketing is worth it. Here are a few reasons why we think your business should invest in its digital marketing:

Branding 🤝 :

A big benefit of digital marketing is its ability to let companies interact with their target audience. For example, through social media you have unprecedented access to your customers. Through consistent and positive interactions you further strengthen your brand. These interactions facilitate greater brand awareness, which leads to higher brand loyalty customer retention.

Not only that but through content creation you can establish your brand as a thought leader and authority in your field, which helps legitimize your brand as well increase the value of your business.

Growth 🌱: Digital marketing has amazing potential to grow your business, when used strategically, you can boost your sales, increase website traffic, and expand your customer base by reaching new prospects you would not normally be able to.

Data Collection 📈: Whether it's through Instagram Insights, Google Analytics, or any other software, the benefit of being able to collect data quickly and efficiently is unparalleled. You can even use this data to run targeted ad campaigns, (ads that are more likely to capture your ideal customer). What used to take hours of market research can be done within clicks.

You can also perform (basic) competitive analysis using digital tools and actually quantify where you stand compared to your competition.




In the wake of COVID-19 as more businesses have had to transition to or include online elements to their business models.In today's world digital marketing is no longer a luxury but a necessity.

Book a consultation today through the link in our bio, and we can help your business embark on its journey into digital marketing!

03/30/2021

Today we wanted to go over common mistakes we notice businesses make with their digital marketing

1) Poor goal-setting 🎯:

A lot of businesses think they should be on social media because it’s the “right” thing to do. Social media is like any other marketing channel you use for your business. You should not use it “just because”.  Rather you need to have a clear purpose and establish strategic goals for what you wish social media to accomplish for your business. Is it brand awareness? More website traffic? Higher conversions?

2) Inconsistency 📉:  

A lot of businesses make a social media page, and then never use it or post inconsistently. We recommend making a calendar to organize what you’ll be posting and when. Set aside some time each week or at the start/end of a month to make this calendar. You can also utilise apps like Hootsuite to schedule post and automate the process.

3) Choosing the wrong platform ❌: 

Not all platforms are created equal! Different social media platforms are better for engaging with different audiences. You need to identify your target market, then choose the platform(s) that correspond with that audience. For example, if you’re targeting Gen Z then Instagram and Snapchat may be the best for you to market on. If your target audience is Millennials than Facebook may be the better platform.

Go where your audience is❗❗❗

Tell us in the comments what mistakes you would warn other entrepreneurs not to make with their digital marketing

Here at TN we help you better communicate the value of your business, so that more people can enjoy what you have to off...
03/26/2021

Here at TN we help you better communicate the value of your business, so that more people can enjoy what you have to offer.

Book a consultation today, and elevate your digital marketing!

Hi, my name is Erik Tomovski.I decided to join TN Consulting after realizing my passion for helping businesses in Durham...
03/17/2021

Hi, my name is Erik Tomovski.

I decided to join TN Consulting after realizing my passion for helping businesses in Durham succeed. I want to help more local companies get the attention they deserve, and be a driving force in showing the value that Durham business’ bring to Canada.
I am currently a student at Western University, pursuing my Bachelors of Business Administration. In my free time I enjoy rock climbing, working out, learning new languages and travelling.

I'm looking forward to working with you and your company!

Hi, my name is Trevin Noble!I started TN Consulting after noticing a lack of knowledge amongst business owners on how to...
03/17/2021

Hi, my name is Trevin Noble!

I started TN Consulting after noticing a lack of knowledge amongst business owners on how to navigate their digital marketing. My goal is to help you better communicate your company’s value, so more people can experience the amazing services and products that you have to offer!
In my free time I am an avid volunteer and work in the community running an afterschool program for racialized youth. I am also a student at Ontario Tech University currently pursuing my Bachelors of Commerce.

I am very excited to work with your company!

Allow us to reintroduce ourselves...we are Tomovski-Noble Consulting Ltd! We are a consulting firm that specializes in d...
03/15/2021

Allow us to reintroduce ourselves...we are Tomovski-Noble Consulting Ltd!

We are a consulting firm that specializes in digital marketing. We provide services in SEO, website development, social media marketing and much more!

Many businesses offer amazing services and products, but few can communicate them effectively.

Here at TN Consulting, we help you communicate your company's value so that more people can experience what you have to offer them!

Visit our website to book your consultation today!

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Durham, ON

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