Penny Lane Communications

11/10/2011

Cleaning your list, presorting your mail and designing your mail piece effectively, are all effective ways to reduce the costs of sending direct mail. Contact one of our DMA's today for a no obligation quote: http://www.pennylanecommunications.ca/request-a-quote

Request a no-obligation quote on your next direct mail campaign

11/10/2011

Drip marketing is a form of direct marketing in which the direct mail campaign is spread out over a long period of time so that the consumer gleans a bit of service or product information at a time. Drip marketing is effective as it reinforces the logo or name of the product or service a great deal more than a one-time brochure or business card would. Contact Us Today and Learn More: http://www.pennylanecommunications.ca/

Penny Lane Communications specializes in Direct Mail Marketing, Customer Segmentation, Data Processing, Pre-Press Printing and Design, Personalization in Edmonton, AB

11/09/2011

Our Direct Marketing Advisors can help you not only reach your customers, but really engage them. Give us a call and request a free quote: http://www.pennylanecommunications.ca/our-services/direct-marketing-advice

Penny Lane Communications specializes in direct marketing and strategic planning.

11/08/2011

When thinking about what item to mail, factor in the weight. A heavy item can increase postage costs and blow your budget.

11/07/2011

The economist Pereto figured out that 80% of your revenue came from 20% of your customers. Our 'Top 20' impact report can help show you this - learn more here: http://www.pennylanecommunications.ca/top-20

Impact Report identifying the top 20 percent or best customers for a business

11/03/2011

Contact a Direct Marketing Advisor today and learn about the powerful direct mail opportunities available to you. www.PennyLaneCommunications.ca

11/02/2011

Did You Know: 85% of Canadians prefer to receive their bills and invoices by mail.

10/14/2011

Small business owner? Then you MUST read our latest blog post on the importance of the holiday card for business: http://www.pennylanecommunications.ca/resources/tips-and-resources/64-small-business-owners-the-holiday-business-card-the-smartest-mailing-you-may-ever-do

A blog post highlighting the importance of holiday cards for businesses.

10/13/2011

Direct mail puts profits in your pocket. For over 15 years we have been helping our clients build and maintain their important relationships. Go with experience. Visit us today: http://www.pennylanecommunications.ca/

Penny Lane Communications specializes in Direct Mail Marketing, Customer Segmentation, Data Processing, Pre-Press Printing and Design, Personalization in Edmonton, AB

10/12/2011

According to Canada Post, Canadians most welcome Addressed Direct Mail and pay the most attention to it - more than email, direct response TV, telemarketing, unaddressed mail, banner ads or even the shopping channel.

10/12/2011

Learn about 3 easy steps that will help your next direct mail campaign become a better campaign: http://www.pennylanecommunications.ca/3easysteps

Here are 3 Easy steps to direct mail by Penny Lane Communications

10/11/2011

With Penny Lane Communications, you can distribute completely personalized direct marketing pieces based on your customer, their preferences, past behaviour, etc. Speak to a direct marketing advisor today: http://www.pennylanecommunications.ca/our-services/personalization

Penny Lane Communications provides variable printing for high quality personalization