Powered Up Marketing

Powered Up Marketing https://www.PoweredUpMarketing.com
Keap Certified Partner providing Email Marketing and ecommerce assistance to small businesses everywhere.

PoweredUpMarketing strives to provide you with the marketing automation for your marketing & daily tasks so that you can focus your energy on your business strategy and meeting your business goals.

Subject lines get blamed for low open rates more than almost anything else, but the real problem is usually what's insid...
07/21/2026

Subject lines get blamed for low open rates more than almost anything else, but the real problem is usually what's inside. A useful email still gets opened over time, even with a plain subject line, because people learn to trust what shows up in their inbox. A clever subject line on a forgettable email teaches people to stop opening. If your list has gone quiet, look at your last five emails before you touch the subject lines. Chances are the content is the fix, not the headline.

One of my longest client relationships just passed the 15 year mark, and Lisa Sasevich put into words why we've stuck to...
07/14/2026

One of my longest client relationships just passed the 15 year mark, and Lisa Sasevich put into words why we've stuck together that long.

She told me I keep her website running, build the funnels and automations behind her launches, and handle all of it with precision and calm. No hand holding required. That's the job as I see it, show up, catch the problem before it turns into one, and do it again the next month.

If you want a partner who's already three steps ahead instead of waiting for something to break, the link's in the comments.

Many small business owners send every email to their entire list, then wonder why open rates keep dropping. Segmentation...
07/06/2026

Many small business owners send every email to their entire list, then wonder why open rates keep dropping. Segmentation fixes that.

Someone who opened your last three emails and clicked through is not the same reader as someone who has not opened anything in six months, and treating them the same is costing you.

Split your list into two groups, engaged and inactive, and send each one something different. That one change moves the numbers fast.

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Grimsby, ON

Opening Hours

Monday 9am - 4pm
Tuesday 9am - 4pm
Wednesday 9am - 4pm
Thursday 9am - 4pm
Friday 9am - 2pm

Telephone

+12898080518

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