JJ North Star

JJ North Star Hi — We’re Jason & Jennifer, a husband-and-wife team.

We help hardworking people who feel stuck in their daily routine discover a second path online, so they can create more balance, personal growth, and new possibilities in life.

...tao htiw ahcoM
07/25/2026

...tao htiw ahcoM

07/19/2026

People often confuse having a "plan" with having a 60-hour work week and a mountain of stress.
​When I left the corporate world two years ago, the goal wasn't just to escape the office—it was to build the future I wanted. The peace in moments like this doesn't come from getting lucky, and it certainly doesn't come from spending months over-researching the "perfect" tools or waiting for the right moment to start.
​It comes from a proven strategy.
​The plan is simple: plug into a turn-key business with built-in systems, lean into the mentorship, and put in the consistent work. Strategy and a solid blueprint will always beat endless analysis.
​Discover the 'Vehicle' that allowed us to replace the grind with something better. Link in bio to step out of the researcher phase and become an owner.

07/13/2026

You deserve a break

07/04/2026

What could have eaten our tomatoes?

06/19/2026

This is why we love our digital business.

06/16/2026

🔥 Fire on the West Side! Unfortunately, we're becoming far too used to this. Three planes and one helicopter are currently fighting the blaze. I used to live on the mountain just behind that huge plume of smoke. My heart goes out to everyone being affected by these fires.

06/11/2026

I made rhubarb jam today. I hadn’t planned on it. But the rhubarb has been ready for a while now. That didn't used to happen. Not because I didn't want it to. But there was always something more urgent. Something that had to get done first. The simple stuff kept getting bumped.
I won't pretend we've figured it all out. We're still building. Still learning what it actually looks like to have a day that belongs to us.
But the jam's on the counter. And that felt worth saying.

Last year in June we were in Banff for part of our trip to Drumheller. This year, we will be there again, with family fr...
06/09/2026

Last year in June we were in Banff for part of our trip to Drumheller. This year, we will be there again, with family from Taiwan this time. If you have been in Banff National Park before, what was your favourite thing? Is there anything you would avoid?

I don't usually share testimonial posts, but Sana's story really stood out to me.For 26 years, she dedicated her life to...
06/04/2026

I don't usually share testimonial posts, but Sana's story really stood out to me.

For 26 years, she dedicated her life to teaching and helping others. Then a series of health challenges made her stop and ask an important question:

"What if I need a Plan B?"

What I admire most isn't that she found an online business. It's that she was willing to learn something new after already establishing a respectable career.

I think a lot of people reach a point where they realize they want more options, more flexibility, or simply another path forward. The challenge is that most people never take that first step.

Whether it's starting a garden, learning a new skill, or building a business, growth often begins with being willing to try something different.

Sana's story is a reminder that it's never too late to learn, adapt, and create a new chapter.

What part of her story resonates most with you?

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Kelowna, BC

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