IntelliCulture

IntelliCulture IntelliCulture provides a farm management software for vineyards that automatically logs real time &

The other week I shared that 33% of tractor hours are spent outside the blocks.     Today let's go a level deeper.Knowin...
06/03/2026

The other week I shared that 33% of tractor hours are spent outside the blocks. Today let's go a level deeper.

Knowing where your machines spend time is powerful. But there is another question you should be asking yourself.

Are you utilizing all the machines you have?

Machine distribution is one of the most overlooked inefficiencies growers face. And it's because they're lacking accurate tools to help position assets accordingly, forecast future purchases or reductions, and identify the lemons in their fleet before they breakdown during a harvest.

This is where IntelliCulture steps in. Getting you answers to questions most operations are guessing at:

An Orchard Manager is asking for another tractor. Are they utilizing all the tractors they have efficiently or could better planning fill the gap?

Use actual machine hours to verify and forecast future needs of your fleet before buying something you may not really need.

Visibility doesn't stop at knowing where your machines are. It extends to knowing whether you have the right machines, running in the right places for what your operation demands.

Here's what the numbers tell us: You can save $2,194 per tractor each season by changing behavior and reducing idle time...
05/28/2026

Here's what the numbers tell us:
You can save $2,194 per tractor each season by changing behavior and reducing idle time in your orchard.

18% idle is average, 12% is realistic,
and 7% is achievable.

18% idle is costing $71,970 in fuel & labor for an operation of 20 tractors each season. Getting this down to an achievable 7%, maximizing their fuel & labor resources is saving them $43,871 every year.

Growers that are actively monitoring and taking action are changing this behavior and increasing their productivity. This is where IntelliCulture steps in.

An active alert system, daily inbox reports for accountability and achievable targets are what's needed to change this behavior.

No more guessing,
Know.

Growers tell us spray applications are one of the highest-cost, highest-risk activities in any orchard or vineyard.One o...
05/19/2026

Growers tell us spray applications are one of the highest-cost, highest-risk activities in any orchard or vineyard.

One orchard operation discovered they had been over-applying on 30% of their acreage. Not because of bad intentions, but due to poor communication and organization.
For this spray, the excess cost of chemical was the least of their worries because now their crop is at risk. 

The fix usually isn't hiring better operators. It's giving managers real time visibility with alerts so they can take action in the moment.

No more guessing. Know.
IntelliCulture

Big news! 🎉We’re thrilled to welcome Brice Nettleton as our newest Customer Success Manager!Brice is joining our amazing...
03/02/2026

Big news! 🎉

We’re thrilled to welcome Brice Nettleton as our newest Customer Success Manager!

Brice is joining our amazing team to help strengthen customer relationships, drive value, and ensure every client has an outstanding experience. We couldn’t be more excited to have him on board.

Brice’s roots are in Bakersfield agriculture, where he spent his early years working on friends’ farms and learning the fundamentals of production ag. He went on to build professional experience in the dairy sector moving feed, operating hay squeezes, and running cultivation and harvest equipment across a variety of operations. After moving to Sacramento in 2019, he transitioned into permanent crop logistics and field operations in Northern California. In 2021, he stepped into ag-tech with a telematics company, eventually leading Customer Success for growers statewide. Today, Brice brings four years of hands-on Success leadership in permanent crops across almonds, walnuts, pistachios, and vineyard operations.

Welcome to the team, Brice!

We’re live at the World Ag Expo today! Eric and Dillon are on site in Building C, Booth 3830—stop by to say hi, see what...
02/10/2026

We’re live at the World Ag Expo today!

Eric and Dillon are on site in Building C, Booth 3830—stop by to say hi, see what we’ve been working on, and talk all things ag + innovation.

Also spotted Kingman Ag - Autonomous Tractors repping one of our IntelliCulture stickers on one of their tractors 👏 Always great to see the support!

If you’re here today, don’t be a stranger!

It was so awesome seeing so many of our growers rocking their IntelliCulture hats at Unified last week — we figured it w...
02/03/2026

It was so awesome seeing so many of our growers rocking their IntelliCulture hats at Unified last week — we figured it was the perfect excuse to have a little fun with it 🌱🧢

Want a chance to win a $250 Amazon gift card?

See below for how to enter ⬇️

Our team is at the Unified Wine & Grape Symposium, and there’s nothing better than connecting with our growers in person...
01/28/2026

Our team is at the Unified Wine & Grape Symposium, and there’s nothing better than connecting with our growers in person. 🍇

From meaningful conversations to shared insights, this week is a great reminder that everything we do starts with the people in the vineyard. Grateful for the chance to listen, learn, and grow together.

Make sure you stop by booth #1645 and say Hello!

Come say Hi! to the IntelliCulture team this week at the SAFE Credit Union Convention Center in Sacramento!We're looking...
01/26/2026

Come say Hi! to the IntelliCulture team this week at the SAFE Credit Union Convention Center in Sacramento!

We're looking forward to connecting and talking about how we're putting farmers first in 2026 with greater visibility and savings.

We’re proud to have Greg representing IntelliCulture at the 83rd Annual Cherry Institute at the Yakima Convention Center...
01/07/2026

We’re proud to have Greg representing IntelliCulture at the 83rd Annual Cherry Institute at the Yakima Convention Center in Yakima, WA! 🍒

If you’re attending, stop by Booth #32 to connect with Greg and learn how we’re supporting growers with smarter, data-driven solutions.

Looking forward to great conversations and a strong cherry season ahead.

🎉 Celebrating Hector’s New role to Support Manager! 🎉We’re thrilled to announce that Hector has been promoted to Support...
12/10/2025

🎉 Celebrating Hector’s New role to Support Manager! 🎉

We’re thrilled to announce that Hector has been promoted to Support Manager at IntelliCulture!

Hector has consistently demonstrated exceptional customer focus, technical expertise, and a commitment to helping our growers succeed. His leadership and dedication have made a lasting impact on our support operations, and this new role is a natural next step in his journey with the team.

Please join us in congratulating Hector on this well-deserved achievement!
We’re excited to see him continue elevating our customer experience.

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900 King Street
London, ON
N2W2X7

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