LBC Consulting Services

12/03/2014

DO THE RESEARCH! :-) The Science of Building Better Buyer Personas [Infographic] http://blog.hubspot.com/marketing/build-buyer-personas via HubSpot

Learn the science behind researching, analyzing, and surveying your customer base to build great buyer personas.

10/16/2014

Need to do marketing research that involves a survey? Writing a questionnaire is easy? Not really. Which question is correct?

Did you see the broken headlight?
OR
Did you see a broken headlight?

Marketing research these days is often on-line data collection. There are dozens of “free” or at least inexpensive software available, such as Survey-Monkey, which will run your survey for you. The one thing it cannot do is write your questionnaire.

Get is done or at least corrected by the best. I am a seasoned market researcher, a university lecturer of marketing research. I have written hundreds of questionnaires.

Avoid leading questions, questions that are 2 questions in 1, illogical skips and generally a poor questionnaire flow. And, do not forget to include a few demographic questions. For a small amount, call it insurance, get it done right.

For as little as $100, I will correct your survey questionnaire to ensure that you will get the right answers to the right questions. Send it to me – I will fix it and flip it back to you the same day.

It you are stuck and do not know where to begin – for $500 I will write the whole questionnaire for you. Tell me your objectives – what exactly do you want to know and define your qualified respondent. In one day you will have a survey questionnaire that will get the job done right.

Call or e-mail me now.
514 694-7589 ext 222
[email protected]

Steve Letovsky

“If you think it’s expensive to hire a professional to do the job, wait until you hire an amateur." ~ Red Adair ~

09/11/2014

10 questions every Marketing Manager should ask about Marketing Research http://ow.ly/zmGEa

L.B.C. Consulting Services is a federally incorporated company founded in 1981. Helping to achieve your business objectives through marketing...

09/02/2014

Is your marketing research statistically reliable? http://ow.ly/zmGxG

L.B.C. Consulting Services is a federally incorporated company founded in 1981.

08/22/2014

Matters: Marketing research matters. Let it be handled by an expert. http://ow.ly/AAMic

L.B.C. Consulting Services is a federally incorporated company founded in 1981. Helping to achieve your business objectives through marketing research, strategy and implementation, is the purpose of our organization. The past decade has been characterized by intense global competition – competition…

08/18/2014

When truly independent education research pays dividends http://ow.ly/zmHsz

Education coverage in the news earlier this week was focused on a new report commissioned by the Sutton Trust, title Fee Remissions and Bursaries in

08/14/2014

Marketing research is on-line data collection. There are dozens of “free” or at least inexpensive software available that will run your survey for you. The one thing it cannot do is write your questionnaire.
Get it done by the best. I am a seasoned market researcher, a university lecturer of marketing research and I have written hundreds of questionnaires.

Avoid leading questions, questions that are 2 in 1, illogical skips and generally a poor questionnaire flow. For a small amount, call it insurance, get it done right.

For as little as $500 you will have a survey questionnaire that will get you the right answers to the right questions. Tell me your objectives – what exactly do you want to know and define your qualified respondent. In one day you will have a survey questionnaire that will get the job done right.
Call or e-mail me now.
514 694-7589 ext 222
[email protected]

PS. If your questionnaire is already written, let me proof read it. A few hours of my time, $150 tops, will guarantee you better results.

“If you think it’s expensive to hire a professional to do the job, wait until you hire an amateur." ~ Red Adair ~

08/14/2014

Interesting one via Forbes: Four Ways To Make Market Research Pay http://ow.ly/zmGtZ

Department store magnate John Wanamaker once said: “Half the money I spend on advertising is wasted. The trouble is I don't know which half."...

08/04/2014

Breaking the research client-agency barrier http://ow.ly/zmH5s

While marketers are often quick to sit with their communication agencies to build strategies, the same courtesy is seldom extended to research...

07/31/2014

Will Google Consumer Surveys Help or Hinder the Market Research Industry?
Read more at http://ow.ly/zmH2r

It’s easy, affordable and better yet – it’s accurate,’ Google announces proudly about its Consumer Surveys service, which invites people to answer...

07/30/2014

Your market research should liberate creative work http://ow.ly/zmH0Q

The unfortunate truth is that most creatives see research as a dampener on creativity. But this shouldn’t be the case.

07/29/2014

The market research dilemma – how trustworthy are customer answers? http://ow.ly/zmGPW

Marketers should not ignore the “better self” factor.