eTracks Tire Management Systems

10/13/2026

Not every used tire follows the same path.

Depending on its condition and intended use, a tire may be reused on a vehicle or repurposed for another practical use. When reuse is not suitable, processing can recover its materials for other products and applications.

Our latest article explains when reuse is the right fit and how it can extend tire life.

Read the full article: https://etracks.ca/blog/circulareconomymonth10/

10/01/2026

It’s Circular Economy Month!

Across Ontario’s tire management system, collection, transportation, processing, reliable information and viable markets all play a role in keeping end-of-life tires and recovered materials in use for as long as practical.

To kick off the month, our latest article highlights this connected work and explores what keeps circularity moving.

Read the full article: https://etracks.ca/blog/thecirculareconomyinmotion09/

09/28/2026

Recycling end-of-life tires involves a network of processes, partnerships, and end markets that help recover tire materials for use in new products and applications.

Featured on TriplePundit, a publication focused on sustainability and responsible business, our article examines how end-of-life tires are processed and where their recovered materials can go next.

Read the full article: https://triplepundit.com/2026/how-tires-recycled-new-products/

From Highway to Hockey Rink: How Tires Are Recycled Into New Products

09/24/2026

Tire recycling is about more than keeping tires out of landfills. It also helps conserve natural resources, reduce environmental impacts and support a more sustainable future.

Our latest article explores the broader environmental benefits of tire recycling and why they matter.

Read the full article: https://etracks.ca/blog/morethanwastediversion08/

09/16/2026

What happens after a tire is collected? For many people, that's where the recycling story ends. In reality, collection is just the first step. ♻️

A tire isn't truly recycled until the recovered materials are transformed into new products and put back into use. From playground surfaces and agricultural flooring to landscaping products and roadways, end markets are what make the circular economy possible.

In our latest article, we explore why collection alone isn't enough and how end markets complete the tire recycling journey. Because collection starts the process. End markets finish it.

Read the full article: https://etracks.ca/blog/endmarkets07/

09/07/2026

Happy Labour Day! 🇨🇦

Today, we celebrate the people behind the progress. Thank you to everyone whose hard work, dedication, and talent make a difference each and every day.

09/04/2026

What happens after a tire’s second life? ♻️

We know end-of-life tires can become new products, from livestock mats and sporting surfaces to landscaping materials and rubber modified asphalt.

But circularity asks us to look one step further: what happens when those products reach the end of their lives, too?

In our latest article, we explore what it could take to keep recovered materials in use for longer, from stronger end markets and new collection systems to emerging recovery technologies and lessons from Canada’s automotive industry.

A second life is only the beginning. Circularity means finding the next one.

Read the full article: https://etracks.ca/blog/can-tires-ever-become-truly-circular/

09/01/2026

It only takes one contaminated item to impact an entire load.

When garbage, metal or other non-tire materials make their way into a tire load, the effects can go beyond that single item creating additional handling, delays and disruptions across the recycling process.

That’s why clean loads matter.

Taking a moment to check before a load moves can make a meaningful difference in keeping tires moving efficiently from collection through processing and recycling.

Clean Loads is a shared effort, and every clean load helps support a safer, more efficient tire recycling network across Ontario.

Keep it clean. Keep it moving. ♻️

08/25/2026

What have we been up to in 2026? ♻️

During a period of ongoing tire collection challenges across Ontario, eTracks has remained focused on what matters most: keeping tires moving.

From servicing collection sites across the province to working with our network of haulers and processors, our priority continues to be collecting and responsibly recycling as many end-of-life tires as possible, keeping end-of-life tires moving through Ontario’s recycling system and supporting circularity.

Transparency is important to us, and we want our stakeholders to see the activity behind that commitment.

Here is a snapshot of what we have been up to so far in 2026 and the work continuing across the eTracks network.

08/25/2026

Competition and collaboration are often treated as opposing ideas in Ontario’s recycling sector. In reality, a well-functioning system needs both.

Competition can drive innovation, efficiency, customer service and cost-effectiveness. But without clear rules around accountability, coordination and continuity of service, competition alone cannot ensure reliable environmental outcomes.

Recent challenges in Ontario’s tire recycling sector highlight why getting this balance right matters.

In our latest blog, we share eTracks’ perspective on the Competition Bureau’s recent comments and the need for a regulatory framework that supports both effective competition and a coordinated, resilient tire recycling system.

Read more: https://etracks.ca/blog/beyond-competition-what-ontarios-tire-recycling-system-really-needs/

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