Wiser Namer

Wiser Namer The art of naming everything (except babies), by naming expert Michelle Ramsay.

This is next-level naming. 😄
02/04/2022

This is next-level naming. 😄

“The Minnesota Dept of Transportation just named two new snowplows: Betty Whiteout and Ctrl Salt Delete”

Club de foot? Really?
01/14/2021

Club de foot? Really?

Team owner Joey Saputo said that to make an impact, the name Impact needs to be retired, replaced by a new name that will tell a story about the city of Montreal

Once in a lifetime event: blue moon tonight, which happens to be Halloween in a pandemic. Smithsonian magazine explains ...
10/31/2020

Once in a lifetime event: blue moon tonight, which happens to be Halloween in a pandemic. Smithsonian magazine explains the origin of "blue moon".

Tonight's rare occurrence won't actually be blue in color, so what gives?

There are other means to prevent this from happening. A lawyer who specializes in intellectual property rights could hel...
03/13/2019

There are other means to prevent this from happening. A lawyer who specializes in intellectual property rights could help them navigate this issue.

Don’t allow the use of ‘ByWard Market’ in the name of a new legal pot shop at 129 York Street, Ottawa Markets has asked Ontario’s Alcohol and Gaming Commission

This is a good introduction to the art and science of naming.
02/28/2019

This is a good introduction to the art and science of naming.

Ever wondered why companies like Apple, Uber and AirBnB are so easily identified in a sea of advertising? Jonathan Bell gives step-by-step advice on how to c...

A fun read for people who like words. Hereon to be called, "a dictionary of people."
11/16/2018

A fun read for people who like words. Hereon to be called, "a dictionary of people."

The legacy of a 15th-Century noblewoman lives on in the form of collective nouns used to describe groups of animals across the world.

Oops.
09/20/2018

Oops.

This livery typo is making news. Hong Kong-based airline Cathay Pacific spelled its own name wrong on the side of one of its Boeing 777s.

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