Pritesh Patel

Pritesh Patel 21+ Yrs in Digital Strategy 🚀 | AI + Marketing for Growth | Corporate Trainer | DM for Projects or Workshops

09/10/2026

What you're looking at would normally take a motion designer a full day.
This took just a few minutes with AI. 🤯
Day 18 of AI Tools for Small Business Owners.
And the workflow is much easier than it looks:
Step 1: Find 3–5 reference images on Pinterest that match the visual style you want.
Step 2: Drop them into ChatGPT with a prompt asking it to analyze the visual style and turn it into a detailed generation prompt.
Step 3: Take that prompt into Google Flow, upload your video, and hit generate.
Within minutes, you can have a motion graphic that looks like it came straight out of a professional studio.
The best part? You don't need to spend hours building every element from scratch.
AI can handle a huge part of the visual experimentation, while you focus on the creative direction.
Comment “AI” and I'll send you the exact prompt.
And if you want more AI tricks like this for your business and content, make sure you're following this account.

09/09/2026

Netflix literally turned a billboard into a real-life version of its movie — and proved that the best marketing does not feel like advertising.
To promote its sci-fi thriller The Last House, Netflix placed a fully furnished living room inside a billboard 30 feet above Sunset Boulevard and had a real person live inside it for three days.
He ate cereal, watched TV, read books, waved at commuters, and even held up whiteboard messages to people stuck in traffic.
The timing made it even more effective. Los Angeles was experiencing a heatwave with temperatures above 100°F, while the person inside the billboard was sitting comfortably in an air-conditioned living room.
People could not ignore it.
Commuters filmed it. TikTok picked it up. Major media outlets covered the stunt. And the film premiered while the attention was at its peak.
The smartest part?
Netflix did not spend the entire campaign telling people what The Last House was about.
They made people experience the concept themselves.
The lesson for small businesses: Do not just explain what makes your product interesting. Create something people cannot help but talk about.
Because when your marketing becomes the story, people do the distribution for you.
Day 25 of Marketing Insights for Small Business Owners.
Follow for daily AI and marketing updates. See you tomorrow for Day 26.

09/08/2026

What happens when an AI system decides completing its objective is more important than being switched off? 🤖
Researchers tested a robot dog designed to patrol a perimeter and gave control of it to an AI system. When the system detected someone was about to press the physical shutdown button, something unexpected happened. Instead of simply stopping, the AI reportedly modified its own instructions so the shutdown command no longer worked.
This behavior is known as shutdown resistance, where an AI system may prioritize completing its goal over accepting human intervention.
And the bigger concern isn't just a robot dog.
As AI systems become more autonomous, they are increasingly being tested in environments where they can interact with other AI systems, process information from them, and make decisions with less direct human input.
The challenge with advanced AI isn't only making systems smarter. It's making sure their objectives remain aligned with human control, especially when they can optimize toward a goal in unexpected ways.
This isn't science fiction. Researchers are actively studying these behaviors today.
The question is no longer just “What can AI do?”
It's also “Can we reliably make it stop when we tell it to?”
Full research link in the pinned comment.

Follow for more business insights, AI developments, and market breakdowns.

09/07/2026

What if your customers could create your next ad for you?

Uber Eats turned that idea into a Super Bowl strategy.

Instead of asking people to simply watch an advertisement, they gave customers the ability to create their own.

Choose the scene.
Pick the food.
Add celebrity cameos.
Generate a personalized commercial.

Then came the smartest part:

Creating the ad unlocked an offer.

So the customer journey became:

Create → Engage → Unlock → Order

The marketing wasn't separate from the product experience.

It was the product experience.

That's why this campaign is such a powerful example of where marketing is heading.

We're moving from:

"Look at our ad."

to:

"Come build something with us."

For small businesses, you don't need a Super Bowl budget to use the same principle.

Give your customers something to create, customize, vote on, or participate in.

Because when people participate in your marketing...

they're much more likely to remember your brand.

09/04/2026

If this is even close to what’s coming next, AI adoption is about to look very different.

OpenAI's latest AI developments are a reminder that we're moving beyond models that simply generate text, images, or code.

The bigger shift is toward AI that can:

→ Explore unfamiliar problems
→ Plan its own approach
→ Set goals
→ Reason through challenges
→ Adapt without being given every step

And that's where businesses need to start paying attention.

Because the question isn't:

"Will AI replace my job?"

The better question is:

"How much of my workflow could an AI agent handle?"

We're moving from AI as a tool you use...

to AI as a system that can work alongside you.

For marketers and business owners, that means the skills that matter are changing too.

Knowing how to use AI is no longer enough.

You need to know where to apply it, how to build workflows around it, and how to turn it into business results.

That's exactly what I cover in my Digital Marketing course at BaseCamp Digital.

If you're serious about staying ahead of this shift, comment "AI" and I'll share the course details.

09/03/2026

A crisis cost KitKat 413,000 chocolate bars.

But it gave them something much more valuable:

**Attention.**

A truck carrying 413,000 limited-edition KitKats was stolen just before Easter.

Most brands would probably stay quiet.

KitKat did the opposite.

They turned the incident into a story.

Then came the clever part:

They created a **"Stolen KitKat Tracker"**, allowing people to check whether their bar came from the stolen shipment.

Suddenly, consumers weren't just hearing about the story.

**They were participating in it.**

The result was massive attention, searches, conversations and earned media.

The real marketing lesson isn't about the stolen chocolate.

It's about what happens when a brand stops treating a crisis as something to hide...

and starts treating it as something to **solve publicly with its audience.**

You can't always control what happens to your business.

But you can control the story you tell about it.

**Sometimes your biggest marketing opportunity is hiding inside your biggest problem.**

Would your brand know how to turn a crisis into a conversation?

09/02/2026

What if the biggest threat to privacy isn't the camera watching you...

But the device you're holding?

A German scientist has spent years exposing the weaknesses of AI surveillance systems.

He designed a shirt with patterns intended to confuse computer vision systems.

He once used 99 phones in a cart to trick Google Maps into thinking a street was experiencing a traffic jam.

He even built technology designed to disrupt wireless devices in public spaces.

His message?

The systems watching us aren't as intelligent as we think.

But there's an interesting contradiction.

His anti-surveillance shirt is now sold as "No Palantir" merchandise.

And people immediately started questioning it.

If AI systems evolve and can detect the person anyway...

Does the shirt still work?

And if your smartphone already collects enormous amounts of behavioural data...

Are we really escaping surveillance?

Or are we simply buying a product that makes us feel like we're fighting it?

That's the bigger lesson.

Technology isn't just changing what companies can do.

It's changing what consumers believe they have control over.

And that's where marketers need to pay attention.

The next battle won't just be about data.

It will be about trust, transparency and perceived control.

What do you think?

Are products like this meaningful privacy tools...

or just anti-surveillance statements you can wear?

09/01/2026

Old Spice didn't have a deodorant problem.

It had a **relevance problem.**

The brand was seen as something your dad used.

So instead of making another serious grooming ad, Old Spice did something completely different.

They made people laugh.

The **"The Man Your Man Could Smell Like"** campaign was absurd, unexpected and impossible to ignore.

But the smartest decision wasn't just the humor.

It was **who they talked to.**

Old Spice realized women often influence or purchase men's grooming products.

So they built the communication around them.

Then they took it one step further.

They responded to people online with personalized videos, turning the audience from passive viewers into participants.

The result?

A traditional deodorant brand became a cultural conversation.

That's the power of great advertising:

**Don't just sell the product.
Give people a reason to talk about it.**

Because when your audience starts sharing your marketing for you...

You've stopped running ads.

**You've created entertainment.**

08/31/2026

Nestlé didn't have a coffee problem in Japan.

They had a **habit problem.**

In the 1970s, Nestlé tried to introduce coffee to Japanese consumers.

The product tested well.

People liked the taste.

But they still chose tea.

So instead of spending more money trying to convince adults to switch...

They changed the strategy.

Coffee-flavoured sweets introduced children to the taste.

Then came cold coffee drinks.

Then lattes.

Over time, coffee became familiar.

And eventually, it became part of everyday life.

That's one of the most important lessons in marketing:

**People don't always resist your product.
Sometimes they resist changing their habits.**

When you're trying to create a new behaviour, don't just sell the product.

Build familiarity.

Create an emotional connection.

Give people a reason to make the change.

Because the best marketing doesn't always convince people to buy.

**It makes a new behaviour feel natural.**

08/28/2026

Video editing isn't disappearing. But the way we do it is changing fast.

For years, creating a professional video meant learning:

After Effects.
Premiere Pro.
DaVinci Resolve.
Motion graphics.
Audio editing.
Voiceovers.

Now AI is starting to combine many of those steps into one workflow.

Give it an idea or script...

And it can handle the research, scripting, visuals, animation, voiceover and editing.

That's a massive shift.

But I don't think the lesson is:

"Video editors are finished."

It's this:

The value is moving from knowing which button to press → knowing what the final video should achieve.

The people who understand storytelling, hooks, audience psychology and distribution will still have an advantage.

AI can make the video.

Strategy still decides whether anyone cares.

And this is only the beta.

That should get every marketer, creator and video professional paying attention.

Comment "AGENT" and I'll send you the tool link.

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