Getting Brighter

05/13/2015

Site Design, SEO and AdWords - Which Comes First?

Site Design, SEO and Adwords often come up all at once when we meet with clients - and for good reason. The three are very closely tied together. If you are interested in building a successful online marketing strategy, the three really need to be considered as the foundation of a comprehensive plan.

http://gettingbrighter.com/blog/site-re-design-seo-and-adwords-what-should-i-do-first-

Our latest tips and tools post talks about how site design and SEO serve as the foundation for a successful AdWords campaign and your other online marketing efforts

http://gettingbrighter.com/blog/site-re-design-seo-and-adwords-what-should-i-do-first-



https://plus.google.com/107075498249164970704/posts/YJmWbtTAFcV

05/13/2015

Our Latest AdWords Campaign Is Rocking!
Careful planning and a client that was willing to do the necessary work up-front = Success

https://plus.google.com/107075498249164970704/posts/VixbTZCuYPd

05/11/2015

Have You Googled Your Business?

Local businesses confused by robocalls and shady emails are being scared away from real opportunities to promote their businesses more effectively.

http://gettingbrighter.com/blog/googling-your-business

In this article we clear some things up. Spoiler Alert! Google wants to promote your business!

https://plus.google.com/107075498249164970704/posts/WuHw3dcbpni

05/11/2015

What's the deal with Google My Business and Adwords? find out now! http://gettingbrighter.com/blog/googling-your-business

05/04/2015

Getting Brighter originally shared:

Recently there was a post in a local business group's page about calls from “Google". The post described ongoing calls claiming to be from Google, hard selling on everything from top of page results to threats that their business wouldn't be listed on Google at all.

These calls are obviously coming from pretty shady organizations, and thankfully most people are smart enough to just hang up.

Business owners have enough to wade through without having to deal with these calls from unscrupulous companies. They are annoying at best and in some cases downright threatening.

What’s more concerning for me however is that just like a bunch of other water heater scams, telephone fraud and email scams not everyone recognizes them as a scam, so they pay out their money and often receive nothing in return.

The whole area of Search Engine Optimization, Search Listings, and Business Listings on Google is often misunderstood, full of myths and this leaves business owners vulnerable to fraud and scams.

I would hate to see even one local business get taken in one of these schemes so I created this guide to help local businesses educate themselves about the myths and misunderstandings about Google search, advertising & SEO that these companies exploit and that could cost your business real money.

Download the guide from herehttp://gettingbrighter.com/resources/myths%20about%20google%20and%20SEO.pdf

https://plus.google.com/107075498249164970704/posts/MxGervAump9

05/04/2015

Getting Brighter originally shared:

Want to get your business website ranking higher in Search? Check out our free SEO Checklist with 10 specific action items and lots of illustrated examples to help you tune up your site. Get your copy here
http://gettingbrighter.com/seo-checklist.php

https://plus.google.com/107075498249164970704/posts/Y5AnuHmBsqn

05/04/2015

I thought this article by Neil Patel on Search Engine Land provided some good insight on the latest algorithm's effects on local search. Main Points: focus on solid on-page SEO strategies, CONTENT, quality local links, pay attention to neighbourhoods and gravitate to the directories that dominate the organic search for your niche. http://searchengineland.com/not-local-seo-post-pigeon-era-216875

I thought this article by +Neil Patel on Search Engine Land provided some good insight on the latest algorithm's effects on local search.  Main Points:… - Getting Brighter - Google+

05/04/2015

Analytics spam is really becoming a problem In some cases large percentages of the traffic that you are seeing in your Google Analytics views may be phantom traffic generated by sites that are just trying to gain traffic themselves. Here's a great article about how you can filter some of these results so that your reports are more meaningful - I do however hope that this is addressed by Google directly and soon...
https://megalytic.com/blog/how-to-filter-out-fake-referrals-and-other-google-analytics-spam

Analytics spam is really becoming a problem  In some cases large percentages of the traffic that you are seeing in your Google Analytics views may be… - Getting Brighter - Google+

03/24/2015

Recently there was a post in a local business group's page about calls from “Google". The post described ongoing calls claiming to be from Google, hard selling on everything from top of page results to threats that their business wouldn't be listed on Google at all.

These calls are obviously coming from pretty shady organizations, and thankfully most people are smart enough to just hang up.

Business owners have enough to wade through without having to deal with these calls from unscrupulous companies. They are annoying at best and in some cases downright threatening.

What’s more concerning for me however is that just like a bunch of other water heater scams, telephone fraud and email scams not everyone recognizes them as a scam, so they pay out their money and often receive nothing in return.

The whole area of Search Engine Optimization, Search Listings, and Business Listings on Google is often misunderstood, full of myths and this leaves business owners vulnerable to fraud and scams.

I would hate to see even one local business get taken in one of these schemes so I created this guide to help local businesses educate themselves about the myths and misunderstandings about Google search, advertising & SEO that these companies exploit and that could cost your business real money.

Download the guide from herehttp://gettingbrighter.com/resources/myths%20about%20google%20and%20SEO.pdf

https://plus.google.com/+GettingBrighterToronto/posts/fEB56iDwjrr

03/06/2015

Want to get your business website ranking higher in Search? Check out our free SEO Checklist with 10 specific action items and lots of illustrated examples to help you tune up your site. Get your copy here
http://gettingbrighter.com/seo-checklist.php

Want to get your business website ranking higher in Search?  Check out our free SEO Checklist with 10 specific action items and lots of illustrated… - Getting Brighter - Google+

02/22/2015

We created this checklist for you!

So often entrepreneurs, freelancers, start-ups and small or medium sized businesses are their own webmasters. You have a business to run, and you can't also be expected to be and SEO expert as well, so we've created a step-by-step guide to help you to optimize your website for search.

Our SEO Check list provides you with 10 specific actions you can implement today to optimize your website for search engines. Our checklist contains no gimmicks or tricks - just good solid SEO practice that will have a positive impact on your business. http://gettingbrighter.com/seo-checklist.php

A checklist of 10 specific on-site actions to improve your SEO