Ron Warne Copywriter

05/23/2016

These Mindsets May Be Crippling Your Chances of Doing Business

The Little or No Business Crowd

Their Entrepreneur Mindset: They love to keep busy picking colors and font sizes for their website, fussing over the perfect tagline and experimenting with the newest homepage animations. They are like the amateur car mechanic that constantly tinkers with the engine, adjust the brake pads and shines the car, but! ... never leaves the garage to test drive it.
As long as they are actively engaged in the “get ready to do business “ mode, without actually ever going after it, then they believe they’re in business. They…. are the legendary, but reclusive, “Wantrepreneur”. They’ll friend you, text you, poke you, tweet you, link you and generally engage in every type of social media with you, but!, they rarely ask for your business because, they’re just not quite ready yet.....

http://ronwarnecopywriter.com/these-mindsets-may-be-crippling-your-chances-of-doing-business/

05/23/2016

Self-Help Isn’t Just for the Helpless

If you’re in the Self Help Industry, also known as Self-Improvement, Professional Development and a handful of other titles, then you have chosen a very lucrative and a very large population to draw from. In fact it’s somewhere around a ten billion dollar a year industry and growing at a rate of 6% and that’s just in the U.S. alone.
The origins of self-help go back to the early 1800’s but it became mainstream with Dale Carnegie’s book, “How to Win Friends and Influence People” (1936)

I entered this market as a copywriter because, among other things, I like to help people reach their fullest potential. Some of the self-help approaches are somewhat formulaic with much of the evidence being anecdotal, it doesn’t seem to matter however as success is success, however, wherever and whomever it comes from.

http://ronwarnecopywriter.com/self-help-isnt-just-for-the-helpless/

01 Dec Self-Help Isn’t Just for the Helpless Posted at 08:00h in Blog by Author 0 Comments 0 Likes Share If you’re in the Self Help Industry, also known as Self-Improvement, Professional Development and a handful of other titles, then you have chosen a very lucrative and a very large population to d...

05/23/2016

3 Ways to Make Sure Your Website Helps You Sell


Few things are more important than your website for generating interest and sales. Many websites look pretty but are nothing more than an online brochure. These may be designed by well meaning CEO’s or the CEO’s teenage kid who has studied some online content (probably You Tube). This might work for a Ma and Pa type of setup if you are a service based small local business and only require a phone number listed on your website. But chances are you want and need something that performs much better than that. So, with that last point in mind, let’s look at what makes a website “sing” with authority and functionality.

http://ronwarnecopywriter.com/3-ways-to-make-sure-your-website-helps-you-sell/