Fail Forward

01/15/2024

You've probably noticed I've stopped posting here.
Want the latest failure insights? Check me out on LinkedIn /in/ashleygood

05/16/2023

Chat GPT uses redteaming to build a better, more resilient product. What would it look like to apply this practice of deliberate exposure to small failures to your day-to-day?

05/02/2023

Hey Giannis, do you view this season as a failure? https://www.youtube.com/watch?v=9mXGSjnUvSM

There's no such thing as failure, just events. We decide how we respond to them.

Giannis Antetokounmpo had some inspiring words to share after the Milwaukee Bucks exited the NBA Playoffs. This is the home of NBA Europe on Y...

04/10/2023

Love this video about the Museum of Failure - check out all the weird and wonderful missteps! Main message: It's okay to get it wrong, we all do.

Welcome to the "Museum of Failure", a new museum in Sweden that takes a look at history's biggest failed products featuring cool gadgets, electronics. The mu...

01/10/2023

“Today’s movement must be so rich that it cannot be reduced to either one of two preset outcomes: victory or defeat. It must be so prolific that it spills through its containment, composting failure, reworking the meanings of success, celebrating with experimentation, unlearning mastery, and doing the tender work of listening to the perpetual conversation between hope and its many shadows.” ~ Bayo Akomolafe

03/21/2022

I’m happy to share that I was recently a guest on the podcast - the #1 podcast for nonprofits. You can listen to my interview via the following link.

Nonprofit Radio for March 21, 2022: Improve Your Relationship With Failure March 19, 2022Tony Martignetti Nonprofit RadioAshley Good, empathy, Fail Forward, failure, leadership, risk, risk assessmentNonprofit Radio Ashley Good: Improve Your Relationship With Failure We all know we ought to learn fro...

03/07/2022

Why are there so many bad bosses out there?
Just about every leader (myself and co-author,
Diana Kander included) fall into these seven traps.

Micromanaging can be a slippery slope.

10/14/2021

Failure Files Podcast from ! Hear people at the frontlines of social change reflect upon their own experiences with failing

Hear people at the frontlines of social change reflect upon their own experiences with failing, and how those setbacks made them better leaders.

04/06/2021

THE MAN WATCHING
by Rainer Maria Rilke

I can see that the storms are coming
by the trees, which out of stale lukewarm days
beat against my anxious windows,
and I can hear the distances say things
one can't bear without a friend,
can't love without a sister.

Then the storm swirls, a rearranger,
swirls through the woods and through time,
and everything is as if without age:
the landscape, like a verse in the psalter,
is weight and ardor and eternity.

How small that is, with which we wrestle,
what wrestles with us, how immense;
were we to let ourselves, the way things do,
be conquered thus by the great storm,—
we would become far-reaching and nameless.

What we triumph over is the Small,
and the success itself makes us petty.
The Eternal and Unexampled
will not be bent by us.
Think of the Angel who appeared

to the wrestlers of the Old Testament:
when his opponent's sinews
in that contest stretch like steel,
he feels them under his fingers
as strings making deep melodies.

Whoever was overcome by this Angel
(who so often declined the fight),
he strides erect and justified
and great out of that hard hand
which, as if sculpting, nestled round him.
Winning does not tempt him.
His growth is: to be the deeply defeated
by ever greater things.

(Translated from the German by Edward Snow)
Thank you to Michael Bungay Stanier for sharing with me!

12/14/2020

This podcast is so good! Psychologist Guy Winch talks about how failures (and life in general) give us the opportunity to learn, but it's on us to do the hard work of actually figuring out what those lessons are.

In this episode, we talk with Guy Winch about his amazing book, Emotional First Aid: Healing Rejection, Guilt, Failure, and Other Everyday Hurts. Guy has a surprisingly helpful message for professionals looking to become more resilient, build self-esteem, and let go of a setback. Guy Winch, Ph.D., i...

10/30/2020

A fun and powerful statement about the role of failure in any big challenges we might take on.

Caitlin Kirby wore a skirt made out of 17 rejection letters to her dissertation defense.

10/20/2020

UK-based is approaching development work a bit differently. Part of that is their podcast (to "amplify community voices" and share ideas across their broad network) on which I had the honour of being a guest.

In 2010, Canadian ASHLEY GOOD launched the world's first ever 'Failure Consultancy'. It's called Fail Forward and it helps people and organisations to use failure as an opportunity to learn and grow. In this new episode of our How To Build Community podcast and radio show, she shares her top stories...