07/15/2026
A trade show booth is not just a backdrop. It is the brand, built at full scale.
For Grace Foods at SIAL Canada, we brought its portfolio together in one bold, unified experience. Every wall, product display and interaction was designed to stop traffic, make discovery easier and give each brand room to stand out.
This is what effective trade show booth design should do: turn a busy floor into a place people remember.
Strategy, experiential design and brand activation by Grid Brands Group.