09/19/2026
Brokerage orientation teaches you how to work inside the company, not how to be remembered outside it.
A past client says they used a great Royal LePage or RE/MAX agent, then their friend searches the company and calls someone else.
The brokerage did its job: its name survived. Your personal identity was never given the same support.
Build a personal layer above the brokerage so both names remain clear and compliant.
Use the Brand Clarity Checklist in the bio to find where the brokerage identity currently overtakes yours.