True products are aimed at energy and environmentally conscious operators who are serious about food safety and quality, and understand that refrigeration equipment is a core investment of their business. Throughout the years, True has maintained a business strategy focused on innovation and capital investment in updated facilities and state-of-the-art technologies. As a result, our products are k
nown for their outstanding longevity, dependability and value. As a privately owned business, True has the unique ability to adjust swiftly and decisively to market trends, employ new strategies for meeting our customers’ needs, and address the increasing demands for social responsibility in the manufacturing process. True has expounded upon an expansive program, implemented in the mid 1990s, to reduce our carbon footprint and minimize the environmental impact of our products and operations. At True, we are not only interested in a leadership role in the commercial refrigeration industry, but also as a leader and model in efficient, responsible manufacturing worldwide.