Plinq

01/06/2020

COVID-19 has accelerated the adoption of subscription content, online shopping and remote work. Platforms like Netflix, Amazon and Zoom are thriving. And so are video games.

People are playing more video games than ever before. How can your business benefit?

Read more: https://www.plinq.co/blog/covid-19-and-video-games

COVID-19 has accelerated the adoption of subscription content, online shopping and remote work. Netflix, Amazon and Zoom are thriving. So are video games.

15/01/2020

Game Genres for Dummies

A brief introduction to the main genres of video games and why they matter to advergames.

19/12/2019

In this post, we look at 5 beverage brands that used to market themselves.

https://hubs.ly/H0mkyN60

13/12/2019

One of the most compelling uses of computing technology is the make-believe worlds that we can create with it; worlds where magic is real and we are the heroes. A specific form of this type of entertainment is called - where the magic (digital content) is created on top of the existing world through your phones camera.

One reason even simple demonstrations are effective is because our brains are completely fooled: no matter how much we "know" what we are seeing is not real, our brains respond with wonder.

Just like completely virtual worlds (using games and virtual reality), brands have used the magic of augmented reality to market themselves. In this post we look at some examples:

Examples of augmented reality used in retail marekting.

13/12/2019

How 5 beverage brands used augmented reality to promote their products

Examples of augmented reality used in retail marekting.

29/10/2019

Check out our FREE eBook for insider info on how advergames, or branded games, are shaking the marketing industry!
https://www.plinq.co/the-power-of-advergames

28/10/2019

Do you play video games? Marketing execs who don't play games are missing out. Don't get behind on the times - branded games are the future of marketing!
https://www.plinq.co/blog/3-games-every-executive-should-play

23/10/2019

Did you know that advergames have been around since the 1980's?! We compiled the most comprehensive list of branded games out there with over 100 games!
https://www.plinq.co/advergames-by-year

22/10/2019

Games have been used to promote brands for decades. In this video, we list 12 ways games are used for advertising.

For more detail read the full post: https://hubs.ly/H0lnMys0

22/10/2019

Advergames engage your customers' playful side...and their competitive edge! Add a leaderboard to your branded game and let players show off - all while promoting your brand!

https://www.plinq.co/blog/why-a-playful-mentality-is-perfect-for-your-promotional-campaign

21/10/2019

Which 2 big companies are using advergames, or branded games, to skyrocket their marketing ahead of the competition? Find out in our FREE ebook!
https://www.plinq.co/the-power-of-advergames

17/10/2019

Advergames, or branded games, are the perfect way to give out prizes for a big impact! When customers work for a reward they value it more because they feel that they deserve it.
https://www.plinq.co/blog/if-you-want-to-bribe-your-customers-do-it-right