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24/08/2026

Let these incredible words from James Watkins help you get this week to a flying start 💪

12/08/2026

If you are a part of any team, we have no doubt that you'll find this Harvard Business Review Management Tip of the Day absolutely handy in your day to day.

Think of it like, The Politics of Influence in the workplace 😉

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You won’t always have the authority to tell people what to do. Yet you may still need peers, leaders, or other teams to support your ideas and take action. Pushing harder can create resistance, so effective influence often requires a more indirect approach. Use these five strategies to wield influence without relying on your title.

𝗜𝗱𝗲𝗻𝘁𝗶𝗳𝘆 𝗽𝗲𝗼𝗽𝗹𝗲 𝘄𝗶𝘁𝗵 𝗿𝗲𝗮𝗹 𝗶𝗻𝗳𝗹𝘂𝗲𝗻𝗰𝗲: Look beyond job titles. Notice whose opinions people seek, who shapes important discussions, and who others consult before making decisions.

𝗨𝘀𝗲 𝗯𝗮𝗰𝗸 𝗰𝗵𝗮𝗻𝗻𝗲𝗹𝘀: When public conversations stall, create a lower-stakes setting for honest discussion. Keep your outreach optional, useful, and focused on moving the issue forward.

𝗖𝗵𝗼𝗼𝘀𝗲 𝘆𝗼𝘂𝗿 𝗺𝗼𝗺𝗲𝗻𝘁: When you need to influence someone with more power or authority, timing matters. Pay attention to their stress level, competing priorities, and openness. If they’re distracted, wait for a better window rather than raising your idea at the wrong time.

𝗖𝗼𝗻𝗻𝗲𝗰𝘁 𝘁𝗵𝗲 𝗿𝗶𝗴𝗵𝘁 𝗽𝗲𝗼𝗽𝗹𝗲: Identify missing relationships, information, or expertise. Help different groups understand one another before bringing them together.

𝗥𝗲𝗮𝗱 𝘁𝗵𝗲 𝗿𝗼𝗼𝗺: Pay attention to what people may be reluctant to say openly. Create enough psychological safety for them to be candid, then use what you learn to understand where the group really stands and how to move it forward.

29/07/2026

Good coffee should never be hard to find. ☕

Whether you're doing your weekly shopping or picking up a few essentials, don't forget to add to your basket.

You'll find it at major supermarkets and retail stores near you.

Have you spotted in your favourite store yet? Tell us where!

24/07/2026

Ever wondered why two cups of coffee can taste completely different?

Two farmers can grow the same variety of coffee, in the same region, and still produce coffees with noticeably different flavours.

One of the biggest reasons is 𝐡𝐨𝐰 𝐭𝐡𝐞 𝐜𝐨𝐟𝐟𝐞𝐞 𝐢𝐬 𝐩𝐫𝐨𝐜𝐞𝐬𝐬𝐞𝐝 𝐚𝐟𝐭𝐞𝐫 𝐡𝐚𝐫𝐯𝐞𝐬𝐭.

The way coffee cherries are processed helps shape the sweetness, acidity, aroma, and overall character of every cup.

The journey from farm to cup is full of small steps that make a big difference.

👇 Did you know coffee processing could change the way coffee tastes?

24/07/2026

22/07/2026

Struggling to stand out? Here are 7 secrets to branding your small business courtesy of Philip VanDusen

1. Brand Story: Share your "why." People connect with people.
2. Brand Look & Feel: Be consistent with colors, fonts, and style.
3. Brand Voice: Define your personality—ensure it resonates with your audience.
4. Brand Presence: Don't spread yourself thin; go deep on 1-2 platforms.
5. Brand Promise: The value you deliver is your sacred mantra.
6. Brand Equity: Build long-term trust that earns word-of-mouth referrals.
7. Brand Engagement: Shift to two-way conversations; it’s not just about ads anymore.

Invest in your brand intentionally today to reap the rewards tomorrow! 🚀

17/07/2026

Coffee has plenty of myths...Here's one of the biggest.

"𝐓𝐡𝐞 𝐝𝐚𝐫𝐤𝐞𝐫 𝐭𝐡𝐞 𝐫𝐨𝐚𝐬𝐭, 𝐭𝐡𝐞 𝐬𝐭𝐫𝐨𝐧𝐠𝐞𝐫 𝐭𝐡𝐞 𝐜𝐚𝐟𝐟𝐞𝐢𝐧𝐞"

Actually...
Darker coffee tastes bolder because roasting changes its flavour profile; not because it's loaded with extra caffeine.

Coffee is full of surprises.
And that's what makes learning about it so enjoyable.

What's another coffee myth you've heard?

17/07/2026

𝐈𝐬 𝐲𝐨𝐮𝐫 𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐫𝐞𝐚𝐝𝐲 𝐟𝐨𝐫 𝐭𝐡𝐞 𝐟𝐮𝐭𝐮𝐫𝐞 𝐨𝐟 𝐢𝐧𝐭𝐞𝐫𝐧𝐚𝐭𝐢𝐨𝐧𝐚𝐥 𝐭𝐫𝐚𝐝𝐞?

Today's global markets expect more than quality products. Buyers want to know products come from, they're produced, and the behind them.

Businesses that embrace sustainability, traceability, and transparency today will be better positioned to access new markets tomorrow.

At the CTBC, we're committed to strengthening trade relationships and creating opportunities for businesses in Cameroon and Türkiye to thrive in a rapidly changing global economy.

How is your business preparing for the future?

16/07/2026

15 July is a day of profound significance for the Republic of Türkiye, symbolising resilience, democracy, and national unity

As Türkiye commemorates this important day, H.E. Volkan Öskiper, Ambassador of the Republic of Türkiye to Cameroon, reflects on how its lessons continue to resonate, strengthening the partnership between Türkiye and Cameroon.

Read his full opinion piece on our website: https://ctbccam.org/updates/peace-and-stability-remain-the-strongest-foundatio