17/10/2026
🔌 CABLE 101 | Is Softer Copper Always Better? 🤔
When choosing cables, softer doesn't always mean better!
Flexibility matters, but there's more to cable quality than how soft the copper feels.
⚡ Electrical conductivity
🔁 Flex life under repeated bending
🛡️ Resistance stability and strand integrity
💪 Reliable construction and durability
Especially for cables used in live sound and stage setups, long-term reliability matters just as much as flexibility.
🎥 Watch the Reel to learn why!
💬 What matters more to you when choosing cables — flexibility or durability?