05/02/2021
Instead of over-thanking, congratulate your client for their purchase. You will be amazed at how much better your post-sale experience will be when you focus on congratulating in addition to thanking.
When you congratulate, you are complimenting the client on her good decision. You are reaffirming the positive feelings the client felt for the art.
I know what some of you are thinking. “Wait a minute,” you are saying to yourself, “isn’t it the height of arrogance to congratulate someone for purchasing my art?”
You’ll be amazed, however, when you f
follow my advice and see the effect it has on your customers. Congratulating helps end your encounter on high.
Let me share the exact procedure I use to congratulate a client at the close of a sale. As the paperwork is finished, I fold the receipt, put it in an envelope and reach out to shake the client’s hand while smiling and saying “Congratulations, you got a great piece!”
Invariably, the client will say something like, “Thank you, I’m excited to have the piece. It’s going to look great in my home. Thank you so much!”
That’s right, the client is going to thank you.
At this point it is perfectly appropriate for you to say “Thank you – enjoy!” Keep a smile on your face during the whole exchange. Now you will have successfully congratulated and thanked.
Credits: The Business Lord, Jason Horejs
