¿Qué es el sitio web?

Design Etiquette

Casa
Costa Rica
San José
Design Etiquette

We are a design studio that connects people and brands with the power of design.

We are a visual design studio committed to helping brands stand out and connect with their customers. Whether we’re branding your business or building your website, we unlock the power of design for you.

03/10/2025

Schedule Scout is a cutting-edge university registration platform that empowers college administrators to effortlessly provide students with the most equitable schedules.

In creating their new brand identity, we embraced the powerful symbolism of the Northern Star, representing guidance. We integrated a clock to symbolize the time-saving and efficient capabilities of the software in tailoring custom schedules for students.

24/09/2025

Brand identity for Schedule Scout, a university registration platform that helps administrators create fair and efficient schedules for students.

For their new look, we used the North Star as a symbol of guidance and added a clock to show how the platform saves time and makes scheduling easier.

The result is a clean, modern identity that reflects Schedule Scout’s goal: helping college staff make scheduling simple and fair for everyone.

19/02/2025

We aimed to give Crickle Creek’s identity a fresh, updated look by designing a logo inspired by the creeks and forests that surround their environment. A sans-serif logotype adds a modern edge, blending their heritage with a contemporary aesthetic.

Crickle Creek’s passion for crafting unique coffee varieties and signature blends sparked the need for a flexible, future-proof packaging system. We developed six colorful packaging designs paired with a versatile sticker labeling system. These modular elements adapt to weekly fresh roasts.

The redesigned Crickle Creek brand is as inviting as their coffee, capturing the essence of their craft while embracing a style that resonates with coffee lovers. Additionally, all their packaging designs are compostable and eco-friendly, reflecting their commitment to sustainability and their community.

03/02/2025

But first, coffee… and their brand identity.

Inspired by the creeks and forests surrounding their home, we crafted a clean, nature-driven identity for Crickle Creek Coffee, a coffee roasting business in Calgary, Canada.

30/07/2024

Having a logo, typography, and brand colors is just the tip of the iceberg. While your brand identity makes you recognizable, it’s your brand strategy that sets you apart. It’s the structure that brings all your brand elements together. A comprehensive strategy defines your unique brand and drives its long-term success.

Brand strategy is the first step we take in every branding project we work on. By defining a clear strategy, we ensure that the brand identity we create is right on point, making sure the brand not only stands out but also thrives in its market.

28/06/2024

Hacked BD is a cold email marketing agency that helps companies build a bigger pipeline. They build lists, personalize emails, and generate opportunities by leveraging the power of artificial intelligence.

We recently redesigned their brand identity and website. We began by creating their logotype using geometric shapes to represent the brand's initials. From this foundation, we designed a series of modular patterns and gradients that can be used as graphic elements in their marketing materials and communications.

By combining these patterns with various infographics, we created a website that clearly explains how Hacked BD helps their clients achieve business growth.

👉 Send us a message and let's chat about your new business project: https://www.designetiquette.com/contact/

17/06/2024

We recently redesigned the brand identity and website for Hacked BD, a cold email marketing agency that helps companies build a bigger pipeline.

What We Did:

Market Research: We started with extensive market research to understand the business and analyze how competitors manage their brands. Our goal was to make the brand visually distinct within its niche, opting for a simpler communication style compared to its competitors.

Brand Strategy: We helped them define their brand values, purpose, and vision. We also created a detailed profile of their target audience to ensure effective communication and establish their brand tone, voice, and personality.

Brand Identity: We created a logotype using geometric shapes to represent the brand’s initials. From this foundation, we designed a series of modular patterns and gradients that can be used as graphic elements in their marketing materials and communications.

Website and Collaterals: We developed their website and collateral materials, focusing on the use of the graphic elements and brand patterns we created.

When starting a new project, it’s hard to picture how the final brand will look. We love how this project turned out and how all the brand elements tie in together.

14/05/2024

There are various reasons why a brand needs a redesign: its appearance might be outdated, there might be a need to change its positioning in the market, its offering might have changed, etc. These are some of the brands we have redesigned, and even though the process is a lot more complex than redesigning a brand from scratch, we love it.

-—

Hay varias razones por las que una marca necesita un rediseño: su imagen puede estar desactualizada, puede ser necesario cambiar su posicionamiento en el mercado, su oferta de servicios puede haber cambiado, etc. Estas son algunas de las marcas que hemos rediseñado, y aunque el proceso es mucho más complejo que diseñar una marca desde cero, nos encanta.

13/11/2023

We're thrilled to announce that our work has been showcased in the latest edition of IdN World Magazine (v28n4) all the way from Hong Kong! 🎉

This edition focuses on brand identity and business card design, featuring the outstanding work of talented designers and studios, as well as their points of view about business cards and print materials nowadays.

We're truly honored to be featured among them!

09/11/2023

We're thrilled to announce that our work has been showcased in the latest edition of IdN World Magazine (v28n4) all the way from Hong Kong! This edition focuses on brand identity and business card design, featuring the outstanding work of talented designers and studios. We're truly honored to be featured among them!

----

Estamos súper contentos de que nuestro trabajo haya sido incluido en la última edición de la revista IdN World (v28n4) desde Hong Kong. Esta edición se enfoca en identidades de marca y diseño de tarjetas de presentación, incluyendo el trabajo de varios diseñadores y estudios de diferentes países. ¡Nos sentimos realmente honrados de que hayan incluido nuestro trabajo!

Dirección

San José

Página web

http://designetiquette.com/

Notificaciones

Sé el primero en enterarse y déjanos enviarle un correo electrónico cuando Design Etiquette publique noticias y promociones. Su dirección de correo electrónico no se utilizará para ningún otro fin, y puede darse de baja en cualquier momento.