30/09/2026
There’s something special about working on a brand people already have memories of.
With .resort the challenge wasn’t simply to launch something new. It was to respect what people knew, while giving them a completely new reason to come back.
Strategy. Content. PR Event. Media. Influencers.
Every part had to move together.
One year later, Pendeli has a new chapter, without losing the one that made it matter in the first place.