30/01/2026
Who are the masterminds behind the engineering of influence? That was the driving question behind our latest CEO Roundtable held this week at the beautiful Mozart Hotel in Prague, on the topic: «How Influence Really Works.» We tried to unmask the discreet orchestrators of influence: how do they wire power, who do they serve, how do they work?
What made this truly exceptional was the gathering of senior professionals who rarely appear in headlines but quietly orchestrate outcomes – the shadow architects building reputation and defending strategic interests across Czech business, policy, and media, including Jitka Nemecková, Corporate Affairs Director at Lidl; Dana Dvořáková, Director of Communications at KKCG; Jan Růžička, Chief External Affairs at PPF Group; Martin Roman, Chairman of PORG and Board Member at MOL; Tomáš Prouza, President of the Czech Commerce and Tourism Association (Svaz obchodu a cestovního ruchu ČR); Milan Hejl, Managing Partner at AMI Communications; and Veselin Vackov, Founder and CEO of Publico.
Deepest gratitude to these discreet masterminds who accepted my invitation despite their preference for staying out of the spotlight.
