07/01/2021
At Frontira we spend a lot of time deciphering human behavior to deeply understand the underlying motives of the users in the context. This way, we can deliver tailor-made strategies and designs for our clients to solve business issues and generate growth.
Forbes Magyarország talked to our consultant Krisztián Komándi and PhD Barnabas Szászi - two Hungarian representatives of behavioral science. How can people be influenced with small nudges, without being restricted what to do or don't do, and yet they make decisions that make them healthier, happier and richer in the long run. Above all, not only on an individual but also on a social level, in cost-effective ways.
Check out the article for further insights. 🇭🇺
Hogyan lehet az emberekre apró noszogatásokkal hatni anélkül, hogy megmondanád, mit tegyenek vagy bármit megtiltanál nekik, és ők mégis azt a döntést hozzák meg, amitől hosszú távon egészségesebbek,