05/06/2026
In research, you diversify grants and keep your options open. But in a startup, that multi-project mindset will scatter your focus and kill your momentum.
That is why you should watch the movie Air.
It is a masterclass in strategic concentration. When Nike’s basketball division was failing, they did not spread their tiny budget across several average athletes. They put every single dollar on one high-stakes bet. A rookie named Michael Jordan.
As an academic founder, you cannot commercialize five inventions at once. You have to pick the one breakthrough with the highest market potential and center your entire team’s energy right there.
Watch Air to see what absolute focus looks like.