McM Marketing is an independent marketing business operated by Mhairi Coull, from her office in Perth. Before setting up in business in 1999, Mhairi worked in the marketing profession for the Racal Electronics Group and latterly as Marketing Manager with Caithness Glass. With an initial focus on the housewares, tabletop and giftware industries, McM Marketing has built a reputation for excellent qu
ality of service with the basis of this success being the unprecedented degree of loyalty and dedication afforded to customers and the flexibility to meet their needs, however large or small, in a way that best fits their requirements. Mhairi provides clients with this bespoke service by working very closely with them to gain a total understanding of the way they and their business works and what they want to achieve. Having Mhairi on your team is like having an additional member of staff but without some of the usual burdens of contractually employing a member of staff. McM Marketing can provide a full range of marketing services including:
• Full consultancy service
• Brand building and development
• Implementation of marketing programmes
• Product range reviews
• Product launches - product design, pricing etc
• Advertising
• PR / media liaison
• Trade shows – all aspects
• Design and production of catalogues, price lists
• Design and production of packaging
• Promotional activities
• Websites
• Special Events
The company’s client list (past and present) includes:
• Kitchen Craft (Thomas Plant)
• Falcon Products
• Tradestock
• Fairmont & Main
• WMF
• Mastrad
• BergHOFF UK
• Slice
• BIRA
• Blue Canyon
• Posh Nosh Innovations
• Pendeford Housewares
• Meyer Commercialware
• MCS/Cooktek
• Define Home
• Kuhn Rikon of Switzerland
• Chef Set Housewares
• ECM Housewares
• A J Boulton (Haus)
• Scotch Corner, Crieff
• Perth Chartered Physiotherapy
• Healthworks, Health and Fitness Club
• Roseanna Cunningham MSP
Trade Events organised:
• The Scottish Housewares Show, Glasgow • Housewares in Motion trade shows, nationwide
