Tom Aris Business Coaching for Corporate Veterans becoming Executive Coaches.

29/05/2026

Society sold you a lie: that building something meaningful requires sacrificing everything else.

Research on high-performing entrepreneurs consistently shows that constraints don’t destroy output. They shape it. Parents who run businesses don’t have fewer productive hours.

They have clearer ones. The school run isn’t a distraction from the work. For many, it’s the boundary that makes the work possible.

Psychologist Mihaly Csikszentmihalyi found that structure and defined limits are among the strongest predictors of deep focus and flow states. Not freedom from limits. Limits themselves.

You don’t need to choose between being present for your kids and building something real. The people who figured that out aren’t working despite their family. They’re working better because of it.

Sources: Csikszentmihalyi, M. (1990). Flow: The Psychology of Optimal Experience. Harper & Row. Shockley, K.M. et al. (2017). Work-family balance and entrepreneurial performance. Journal of Applied Psychology, 102(8).

23/05/2026

At 16, I thought the only way to grow a business was to be the loudest person in the room. I was wrong.

Back then, I felt a deep conflict. I loved the craft, but I hated the chase. Cold calling felt like an intrusion, not a service.

It took me a long time to realize that authority isn’t built by pitching strangers, it’s built by responding to visible intent.

When you stop “selling” and start being hyper-relevant to a specific executive problem, the dynamic shifts.

You’re no longer a solicitor, you’re a peer...

We’re looking at a 20% response rate instead of 3%. (Plus wayyy less brand damage with the remaining 80% audience who ignore).

Looks like peers do better in cold traffic.

I’ve been chatting with some of you. Here’s what’s coming up👇- Your coaching program didn’t educate you on marketing you...
10/09/2024

I’ve been chatting with some of you. Here’s what’s coming up👇

- Your coaching program didn’t educate you on marketing yourself.

- You don’t know how to reach people outside your audience.

- Empathy and listening are big strengths, but you lack a youthful lens to master the digital things. (Check the comments if that's you.)

- Social media is a challenge. It takes too long, it doesn't 'flow'⏰

And there is even more…

- You haven’t specialised, thinking about your 'niche' gives you brain fog.

- You don’t want to build your practice all on your own.

Does this hit home for you? If so, I’d love to hear more.
That’s super helpful. I appreciate your input, and honestly, I would love to hear more.

Leave a comment or let’s chat in DM. ←

the world is a book…
04/04/2024

the world is a book…

Can you make your coaching practice a full-time job?You’re not alone with that question. Let’s break it down simply.Imag...
18/12/2023

Can you make your coaching practice a full-time job?

You’re not alone with that question. Let’s break it down simply.

Imagine this: Your job is to help others become their best self.

That’s what coaching is all about. It’s more than just giving advice. It’s about guiding others to success, holding room, bringing clarity and feeling awesome when your clients win!

But here’s the thing - coaching can be your main focus. People all over the world are doing it.

They’re not just talking about dreams – they’re living them by helping others.

So, what’s stopping you?

Coaching is a real job, and it’s super rewarding.

Identify one skill that makes you a great coach. Maybe it’s your listening ability, or how you motivate others.

Maybe it’s your background in a different area that helps you connect to a different community.

Think about one person you’ve helped recently.

How did you make a difference for them? That’s the impact you can have every day as a coach.

Share it. Begin conversations with curiosity today. Share what you know, abundantly.

You’re not just any coach, you’re someone’s reason to achieve their best.

A perspective on being of help:I am here to help.I am of help, when my heart is open for help.Because Help always flows ...
01/12/2023

A perspective on being of help:

I am here to help.

I am of help, when my heart is open for help.

Because Help always flows both ways.

When I am closed up, I am not of help.

I then, drop into silence.

Like this, I am more helpful.

Because help is always obvious.

I go where I am called to serve.

Where are you being called?

If you want to help me, share this post via DM to help create an more truthful world.

Ever feel awkward watching yourself on video? You're not alone. It's often due to the mere-exposure effect: we're more u...
27/11/2023

Ever feel awkward watching yourself on video? You're not alone. It's often due to the mere-exposure effect: we're more used to seeing ourselves in mirrors, not on camera. Plus, our focus on our quirks and self-doubt amplifies discomfort. Also, our voice sounds different on recordings because we don't hear the bone conduction we're used to. Curious, right? What makes you feel uneasy on camera? Share your thoughts!

"Do you want to marry me?" – a bad question on a first date. (my opinion) 👇If all you can offer is a long-term coaching ...
20/11/2023

"Do you want to marry me?" – a bad question on a first date. (my opinion) 👇

If all you can offer is a long-term coaching engagement, that's exactly what happens.

You're proposing at first sight.

Packaging your coaching service offerings is just about that.

Here is what to talk about before marriage:

Find out if you are a good fit.

Give value. Do the vibe check.

How? Make them a minimum viable offer – your MVO.

Here is an example MVO of an awareness coach for speakers.
‘Turn stage anxiety into pure presence as a TED speaker through 25min of guided breathing.’

Use the formula to draft your own MVO:
'Achieve (desired future state) as a (your ideal client) through (your method) within (time delay).'

It's a match. 💫

What’s your MVO? Draft ideas.

Becoming visible is not rocket science 🚀… until you think it is. 👇One simple way to become visible is to keep a public d...
19/11/2023

Becoming visible is not rocket science 🚀… until you think it is. 👇

One simple way to become visible is to keep a public diary📖

Share something you’ve experienced and what you took away.

Keeping a public diary makes you visible because other people can relate.

You connect with people.

It’s a win-win.

In fact, what you learn can be valuable to others as well.

That’s why most coaches never become visible - they just never start.

The sooner you start simply sharing real content, the less effort you will experience.

Try it on for yourself.

Coaching Marketing Rule of Thumb:Give Value until you get Value 💎What value can you share today?
16/11/2023

Coaching Marketing Rule of Thumb:
Give Value until you get Value 💎

What value can you share today?

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