15/06/2026
In the center of Prague, candy shops seem to be on almost every corner—and many of them offer exactly the same products.
What really makes a difference is the store concept and customer experience. One shop caught my attention in particular: it is designed as a mine, with the candies presented as if they were being "mined" from the rock.
A simple idea, but executed beautifully. A great example of how creative retail design can turn a standard product assortment into a memorable experience.
