My Instore Radio

16/08/2025

✨ What an Amazing Week! ✨

My Instore Radio attended the Australasian Gaming Expo (AGE) where we proudly announced our big new feature: AI Voices.

It was inspiring to see how passionate and professional people from the hospitality industry reacted to the many new opportunities our technology can unlock.

🔊 With AI Voices, businesses can create natural, multilingual in-store messages faster and more cost-effectively than ever before. Combined with our In-store Messaging solutions, it is now easier to deliver branded announcements, promotions, and guest experiences that feel truly personal — all tailored to the moment.

We are thrilled that customers around the world are already embracing AI Voices. The feedback we have received from excited clients and potential new customers has far exceeded our expectations — and this is just the beginning.

👉 Learn more about AI Voices: https://myinstoreradio.com/ai-voices/

🚀 Ready to get started? Try for Free or Get a Quote here: https://myinstoreradio.com/music-for-your-business/

11/08/2025

See You at the Australasian Gaming Expo in Sydney!

We're excited to exhibit at AGE 2025 (August 12-14) - one of the region's most prominent gaming and hospitality trade events.

Why we're attending: The gaming and hospitality sectors are rapidly evolving, and strategic in-store audio has become crucial for creating memorable customer experiences that drive engagement and spending.

What we're bringing:
→ Live demonstrations of our proven background music solutions
→ Case studies from hotels, restaurants, and entertainment venues across 50+ countries
→ Special announcement on opening day - something revolutionary for the industry

Looking forward to connecting with hospitality professionals who are serious about optimizing every aspect of their customer journey.

Visit us at AGE to discover how strategic audio transforms guest experiences.

18/06/2025

🚀 Do you have a passion for both technology and people?

At My Instore Radio, we’re on the lookout for a technically skilled, service-oriented colleague to join a team known for delivering outstanding customer support in a steadily growing international company.

📞 Are you the person customers call — and thank afterward?

🎧 Can you blend top-tier service with solid technical expertise?

🌍 Are you looking for a role with the freedom and responsibility to make a real impact — and the flexibility to shape your own path?


👉 Curious? The full job description is available in Danish — and we’d love to hear from you!

https://lnkd.in/eZFYCBYf

24/04/2025

🎵 BREAKING: Music tempo affects restaurant profits more than you think! 🍽️

A fascinating 2024 study just revealed that slow-tempo music keeps diners at tables 40.2% longer, while fast-tempo music significantly increases tips. As restaurant owners, this isn't just interesting trivia—it's a strategic business tool hiding in plain sight. We've just published a comprehensive guide on "How to Choose the Right Background Music for Restaurants" with actionable insights based on this research.

Check it out here 👇

As a restaurant owner, you know your establishment stands out through more than just food and service. The background music sets the mood, shapes how long guests stay, and affects their spending. Your

25/03/2025

🎶Is it time for a service check on your in-store music profile?🎶

Your background music plays a key role in shaping customer experience—and we’re here to make sure it’s working for you.

Let our team of experts fine-tune your sound and help you create the perfect atmosphere for your business.

Let’s turn up the shopping experience.

Free Music Profiling Consultation Create a music atmosphere that resonates with your customers. Let’s build the perfect sound strategy for your business. Contact us today for a free music profiling c

13/03/2025

How Different Industries Use Music to Influence Customer Behavior.

Music is a powerful tool in retail, hospitality, and service industries, shaping how customers feel, shop, and interact with a business. Below is a breakdown of how different industries strategically use music to maximize sales, enhance customer experience, and influence behavior.

1. Supermarkets & Grocery Stores
🛒 Goal: Keep customers relaxed and engaged, subtly guiding shopping pace.
Music Strategy:
✅ Slow-tempo, soft music → Increases shopping duration & spending
Studies show that slow background music makes people walk more slowly, leading to higher sales per customer.
Classical music has been linked to higher spending on gourmet items.
🚫 Loud, fast music → Shortens shopping trips
Can make people feel rushed, causing fewer impulse purchases.
Avoids congestion in high-traffic areas, useful for express checkout lines.

2. Fashion & Clothing Stores
👗 Goal: Create an atmosphere that matches the brand identity and encourages browsing.
Music Strategy:
✅ High-energy music (pop, EDM, hip-hop) → Faster browsing, impulse buying
Ideal for fast fashion brands like H&M or Zara, where the goal is quick turnover and trend-based shopping.
✅ Chill, trendy music (indie, lo-fi, R&B) → Longer visits, stronger brand identity
Used in boutique stores to create a unique, stylish shopping experience.
🚫 Mismatched music → Brand disconnect
Playing classical music in a trendy streetwear shop might feel out of place, making customers feel disconnected from the brand.

3. Luxury Stores (Jewelry, High-End Fashion)
💎 Goal: Create a prestigious, refined atmosphere that justifies premium pricing.
Music Strategy:
✅ Classical, jazz, or ambient music → Increases perceived value
Customers associate classical music with sophistication, making them willing to spend more.
✅ Slow-tempo, low-volume music → Encourages relaxed browsing
Helps prolong shopping time and creates a sense of exclusivity.

4. Restaurants & Cafés
🍽️ Goal: Control dining speed based on turnover needs.
Music Strategy:
✅ Slow-tempo music (jazz, acoustic, classical) → Longer stays, higher spending
Ideal for fine dining and coffee shops, where a relaxed environment encourages lingering and ordering extra drinks/desserts.
✅ Upbeat, fast music → Faster table turnover
Used in fast-food chains like McDonald’s to subtly speed up eating pace.
🚫 Silence or bad music → Awkwardness, lower spending
Customers spend less and leave sooner if the environment feels too quiet or lacks ambiance.

Key Takeaways: How to Use Music Strategically in Business
✔ Match music to customer behavior goals (faster shopping, relaxed dining, energized workouts).
✔ Volume & tempo matter (louder, faster music speeds up activity; slower music encourages relaxation).
✔ Align music with brand identity (luxury stores need classical, gyms need upbeat tracks).
✔ Use cultural and emotional cues (local or nostalgic music can increase engagement and sales).

03/02/2025

🚀 Exciting news! Our CEO, Soren Klausen, will be attending ISE 2025 in Barcelona this week. The world’s leading AV and systems integration show. We are always eager to discuss the power of in-store music and experiential retail solutions.

Let’s connect at the show if you’re interested in elevating customer experiences through music, messaging, and in-store engagement, share insights, explore opportunities, and discuss how audio can shape brand perception and drive sales.

🎯 Let’s meet at ISE 2025! Drop a message if you’d like to chat.

🌐 www.myinstoreradio.com

20/12/2024

LykkeLiga is the world’s happiest handball league, with over 1,500 players on more than 80 teams coming together to share joy and fellowship. The league is open to everyone, but most players have developmental disabilities.

LykkeLiga is about more than just handball – it’s a community celebrating life, laughter, and high-fives. It fosters positive connections and breaks down barriers in society. The teams provide a unique space for children and young people with developmental disabilities and their families to connect and build meaningful networks, both on and off the court.

We are proud to say that My Instore Radio is supporting LykkeLiga on Ugly Christmas Sweater Day 2024. LykkeLiga has decided that our financial contribution will be used to host a festive party for all their local participants here in Billund Municipality 😊

08/10/2024

📣 Calling all software developers!

Do you possess a broad and solid skill set - such as cloud experience, Microsoft SQL, Microsoft Azure, .NET, etc.? 🤓

Then we have an open position right now on the best team!

Psstt... we have a lot of exciting projects 💥

Find more information here: https://lnkd.in/eXxZqwDJ

09/09/2024

My Instore Radio gives you all the tools you need to connect with your shoppers and help you move merchandise, all while making your shoppers’ in-store experience more enjoyable with the music they love.