D**glink offers you the unique opportunity to get a thorough understanding of the Chinese culture, language and market; we will back up your business with all necessary consultancy. China has been in corporate focus since the end of the 80's when many western companies initiated their outsourcing strategies for taking advantage of the cheap labor and low costs that the Chinese market offered. Ulti
mately, this has led to an increase of the living standards of the locals, causing an increase in labor costs and turning this economy to a less attractive outsourcing destination. The increasing size of the middle class and its wealth, the steady growth, despite the slow down of most of the developed economies, however, are changing companies' strategies once again – towards exporting. The Chinese market's open business environment, increasing spending and perception towards foreign companies, are opening numerous opportunities for businesses to expand. What is more, more often than not, Chinese companies are perceived by locals to offer products with lower quality than their western competitors, opening the niche for foreign companies to take advantage of this perception and use the potential of this huge market. Backed up by political will, China's economic development is dependent on inviting international companies to share their intellectual property with local businesses. Despite all the information provided, many companies realize that there still remain many uncertainties to enter that market, that require deep understanding of the processes that are moving Chinese progress and growth and accurate observation and analysis of these processes. Preparing detailed and comprehensive expansion strategy requires a lot of resources and thorough understanding of the market, where major factors, as e.g. would have a critical effect on the success of the company. That is why, D**glink's beliefs are that Danish business should not be afraid to explore the opportunities that the Chinese market offers and by providing consultation services to satisfy the most demanding companies and thorough understanding of the culture and business environment, D**glink will facilitate your expansion. Furthermore, an essential part of D**glink's business is the opportunity to do your due diligence of your future business partners with the assistance of "your own man in China" that will support you every step of the way. We, in D**glink, believe that with devotion, persistence and attention to details, we can help you entering a complex and diverse market, such as the Chinese.
