Bergstrand Consultancy

Hjem
Danmark
Copenhagen
Bergstrand Consultancy

Designer and Sustainable Fashion Consultant

Fashion the second most polluting industry in the world. We want to make it better.

22/07/2025

Inspiring books for summer reading

If you find yourself with some free time this summer, we recommend these three books that will both teach you a lot and amaze with many stories of textiles, history and transformation.

The Fabric of Civilization -How textiles changed the world, by Virginia Postrel is a sweeping story that reveals how textiles have driven global innovation, economic development, and social change across millennia, shaping human civilization from prehistory to the present.

Rooted -How regenerative farming can change the world, by Sarah Langford, is a beautiful exploration of the challenges and transformations to regenerative farming. It is told through personal stories that highlight the resilience, innovation, and deep connection to the land among a new generation of farmers.

The Golden Thread: How Fabric Changed History by Kassia St. Clair is a fascinating book showing how textiles have shaped economies, cultures, technology, and societies across centuries—illustrating that textiles is a central force in the story of human civilization.

16/06/2025

We spent some time processing what we learnt at the fashion summit.

Here are a few reflections that stayed with us:

𝘾𝙤𝙡𝙡𝙖𝙗𝙤𝙧𝙖𝙩𝙞𝙤𝙣 𝙞𝙨 𝙠𝙚𝙮
Federica Marchionni, CEO of Global Fashion Agenda, reminded us that sustainability is a marathon - not a sprint. It requires collective investment and a shift from what companies say to how they operate.

𝙒𝙤𝙧𝙠𝙚𝙧𝙨’ 𝙧𝙞𝙜𝙝𝙩𝙨 𝙢𝙪𝙨𝙩 𝙗𝙚 𝙖𝙩 𝙩𝙝𝙚 𝙘𝙚𝙣𝙩𝙧𝙚akter, Founder and Executive Director at Bangladesh Centre for Worker Solidarity, reminded us that dignity begins with a living wage. “If I have a living wage, my job is dignified”. Workers’ voices must be central in discussions on policy and regulation.

𝘾𝙞𝙧𝙘𝙪𝙡𝙖𝙧𝙞𝙩𝙮 = 𝙨𝙩𝙧𝙖𝙩𝙚𝙜𝙮
From Tommy Hilfiger to Veja, speakers emphasised that circularity isn’t just about environmental impact—it’s a business driver. Brands must embed the EU Strategy for Sustainable and Circular Textiles into their core business strategy.

𝘿𝙚𝙗𝙩 𝙨𝙝𝙤𝙪𝙡𝙙𝙣’𝙩 𝙗𝙚 𝙩𝙝𝙚 𝙥𝙧𝙞𝙘𝙚 𝙤𝙛 𝙖 𝙟𝙤𝙗
from the highlighted the reality for many migrant workers in the global fashion supply chain. They often pay high recruitment fees, up to $6,000—just to get a job. This traps them in debt and dependency. The solution? Shift the cost burden. Suppliers—not workers—must pay the recruitment brokers.

𝙏𝙝𝙚 𝙥𝙤𝙬𝙚𝙧 𝙤𝙛 𝙨𝙩𝙤𝙧𝙮𝙩𝙚𝙡𝙡𝙞𝙣𝙜 𝙞𝙣 𝙙𝙧𝙞𝙫𝙞𝙣𝙜 𝙘𝙝𝙖𝙣𝙜𝙚
, author and documentary filmmaker, said that people connect to stories, not data. He believes that real change happens when the public truly understands the issues. Magnason notes that more information does not necessarily lead to action, but instead, people are motivated by hope rather than fear

05/06/2025

Global Fashion Summit: Day 1
We’re attending the Global Fashion Summit, hosted by , in Copenhagen. After day 1, here are some themes and reflections that stayed with us:

Collaboration is key
Federica Marchionni, CEO of Global Fashion Agenda, reminded us that sustainability is a marathon - not a sprint. It requires collective investment and a shift from what companies say to how they operate.

Workers’ rights must be at the center
Kalpona Akter, Founder and Executive Director at Bangladesh Centre for Worker Solidarity, reminded us that dignity begins with a living wage. “If I have a living wage, my job is dignified”. Workers’ voices must be central in discussions on policy and regulation.

Circularity as a business model
From Tommy Hilfiger to Veja, speakers emphasised that circularity isn’t just about environmental impact - it’s a business driver. Brands must embed the EU Strategy for Sustainable and Circular Textiles into their core business strategy.

Debt shouldn’t be the price of a job
Shelly Heald Han from the Fair Labor Association highlighted the reality for many migrant workers in the global fashion supply chain. They often pay high recruitment fees, up to $6,000 —just to get a job. This traps them in debt and dependency. The solution? Shift the cost burden. Suppliers—not workers—must pay the recruitment brokers.

Eileen Fisher on timeless fashion and true sustainability
Eileen Fisher shared her lifelong commitment to creating clothes that last — not garments meant to be thrown away. She emphasized simplicity, comfort, and a deep respect for materials, preferring organic and regenerative fibers over synthetics. Her message to the industry was clear: ”I want the industry to be clean and sustainable.”

We look forward to day two of the summit!

24/04/2025

Compliance. It is a scarily boring topic.

But it is crucial for ambitious fashion and textile brands that want to continue to grow and reach new customers and markets.

We were invited to talk about compliance at the last .asfb Member’s Breakfast.

So how is it possible to turn something complex and boring into something understandable and maybe even… engaging?

Rather than bore with the law, we turned it into a game that helped the audience understand where their brand was in relation to the legislation.

We made doing a quick compliance check as easy (and fun) as a game of “Bingo”!

Thank you for all the positive feedback from those who were in attendance!

We hope we helped you understand what you need to do, and the first steps you can take to ensuring you can continue your journey without having to worry about falling foul of regulations and legislation.

For those of you who missed out, get in touch and we can see if we can run the session for your brand.

20/01/2025

We are happy to announce our partnership with for 2025.

Copenhagen Fashion Week was the first fashion week to introduce and implement sustainability requirements for brands showing there, a huge step to making the industry better. Their requirements have since been adopted by , , , and , creating a positive movement for the better.

As an Accelerator Programme Partner, we will be guiding brands on their way to meeting the requirements in order to show in Copenhagen.

For more information, contact us directly.

11/11/2024

Last Friday we attended the awards ceremony for Encouragement for Action Award 2024.

Was fantastic to meet , , and many others passionate about making the industry we love less impactful.

We’re happy to have won the Closing the Loop category and a finalist for the top prize.

Congratulations to , we’ve long been fans of their approach and are happy that their efforts have been recognised!

04/11/2024

Excited that our efforts to move the fashion towards a more sustainable future have been nominated for the Encouragement for Action prize sponsored by .

It’s an honour to share the stage with organisations whose initiatives we admire — , and . Just by being nominated alongside them we feel like we’ve already won!

We look forward to meeting and discussing how we can move the industry even further at the event on November 8th!

10/09/2024

THANK YOU to all the brands, partners and allies for the incredible response to Good Wool Collective.

We have had some inspirational brands join the Collective including Bestseller, Toteme, By Malene Birger, Asket, and more.

Good Wool Collective’s first event will tackle wool’s true emissions, the EU product environmental footprint legislation and the French Ecobalyse legislation. We will discuss how brands that use wool can prepare for these incoming legislations.

We have two insightful speakers lined up for members to mine their expertise that we can’t wait to announce.

It’s not too late to join us!
The first session will be on September 24th.

If you’re interested in coming together and working towards good wool, you can read more and sign up here: www.goodwool.org

08/07/2024

Thank you to everyone who joined us at SEEK for our Circular Principles for Fashion workshop.

We are inspired by the passion and dedication that you all have to close the loop, and we hope the conversations and knowledge gained will make you excited for the circular transition.

Thank you to the .tradeshow team for having us!

More workshops around Europe are planned. If you are interested in hosting a workshop at your event or for your team, feel free to get in touch with us [email protected]

02/07/2024

We are at SEEK Berlin 2-3 July and will hold a workshop about Circular Principles for Fashion for brands attending SEEK.

Reach out if you are interested in joining!
[email protected]

27/06/2024

FUTURE FABRICS EXPO in London hosted by was a positive surprise. The event featured more than 270 leading mills and suppliers, making it the world’s foremost marketplace for new innovations and responsibly manufactured textiles and materials.

The expo highlighted innovative practices in the textile industry, promoting responsible production and materials.

The seminars included some interesting discussions about regenerative agriculture, something we encourage brands to look into and support. Missing representatives from different raw materials as farms of sheep, kettle, cotton or linen, that we hope to hear more from at future events.

Scaling innovations faster remains a challenge, we hope that brands understand the need to invest in and support the companies that showcase their innovative solutions.

24/06/2024

We are excited to join the at Future Fabric Expo in London this week.
From witnessing the latest developments in planet-positive materials, to hearing insights on topics from regenerative agriculture to the circular economy, we can’t wait to be in London with you.
If you’re an ambitious brand or individual that shares our passion for transitioning towards planet-positive materials, connect with Linda to schedule a meeting during the event!

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