Geco Global

07/09/2021

Last week, the campaign – “More electricity from sun and wind for everyone” was launched in Sweden to support IKEA in selling renewable electricity to its customers.

GECO has been helping in shaping the purchasing strategy, which challenges the existing paradigms of purchasing and selling renewable electricity – the question has been: “How can the market mechanisms support investments in more renewable energy?”.

A strange question? What most people do not realize is, that today you can sell certificates for green electricity from another country – and thus claim, that your electricity is clean.

With IKEA STRÖMMA we are challenging this by insisting, that the electricity being procured and sold is based on local, Swedish production and that green certificates are both labelled Bra Miljöval and is coming from facilities not older than 5 years.

This will drive the market standards towards an actual increase in new renewable capacity building.

It is however a complex story – but it is the kind of initiative we need to challenge greenwashing in the industry. If you want to know more, contact Thomas N. Mikkelsen or go to

Ibland är det enkelt att göra skillnad för klimatet. När du väljer STRÖMMA får du ett elavtal med mer el från energikällorna sol, vindkraft och vid behov vattenkraft. Byt elavtal du också så snabbar vi tillsammans på utvecklingen mot en mer hållbar framtid.

31/08/2021

The Danish Energy Agency has launched a new tool that is to help us navigating prices and energy expenses. At first glance an easy-to-access tool to support informed decision-making when purchasing a new fridge, whether you are driven by economic or green ambitions.
However, working with behavioural design and end-user behaviour, a couple of questions comes to mind. When shopping for household appliances, so many other parameters influence the final decision, like size and colour and, not least, the context in which we do the actual shopping. How many of us have the mental bandwidth to navigate yet another app in a crowded store with a million impressions and decisions to make? Based on our experience, not many. – It becomes more of a judgement tool, than help to compare many energy parameters

Why not make it easy and relate it to the actual buying situation? For example by making it obligatory to label all electronic devices with the expenses throughout the expected lifetime. There is a purchasing price – and a running cost.

Then you could, just by looking at the price labels compare 400 Euro against 650 Euro, without having to get lost in yet another technological tool – it’s more nudging than judging…

Read more about the labelling jungle in the article by Thomas N. Mikkelsen at https://www.linkedin.com/pulse/anti-greenwashing-label-thomas-n-mikkelsen

27/01/2021

In our latest community-building initiative, GECO Global has collaborated with Tata Power - DDL and Enedis to create the Campaign. This fun engagement is designed to educate students on the importance of green energy while empowering them to become active participants in their school’s energy community.

29/10/2020

Listening in to this mornings "What If Series: Virtual Keynote - What if the global pandemic accelerated the green transition?" at the Enlit Europe 2020.

Sad to see, that only 10% of the audience believe, that the current crisis can give more consumer engagement. It is in strong contradiction with our experience at GECO Global, that actually the situation could be a ledger for the industry to engage with customers - in fact right now they are all ears. But I am also afraid it will be a self fulfilling prophecy, if the common belief in the industry is, that in the current situation the most important thing is stimulus packages...

20/10/2020

Sign up for the Sustainable Places workshop "Energy Communities in Practice: The What's and the How's” on October 28th from 14:00 – 17:00 CET to hear Behavioural Insight Strategist, Bonnie Murphy, discuss GECO’s approach for facilitating energy community acceptance and adoption of smart grid technologies with examples from Beneffice_H2020, I-ELECTRIX, and E-land H2020 projects.

To find out more about the event and to register, click here: https://lnkd.in/eYc3-Ti

The scope of Sustainable Places is captured directly in its name. It involves designing, building & retrofitting the places where we live and work in more sustainable way.

15/10/2020

How do you help consumers reduce their wasted energy at home? ⚠️

Through personalized content and engaging challenges that are tailored to the user’s behaviours and home devices🏠📱💻🖨.

Check out how GECO has been applying this approach with the Beneffice_H2020 mobile app:

12/06/2020

New findings from the E-land H2020 project that Geco Global is involved with, regarding the identification of important market trends from the “Society”, “Business” and “Technology”, categories:

02/04/2020

Thomas Mikkelsen is chairing the Business model innovation in energy - WEBINAR and you can follow it live below.

24/03/2020

Our CEO and Communication Task Force Leader of the BRIDGE initiative, Thomas N. Mikkelsen will chair a panel discussion in the Business model innovation in energy - Webinar, on the 2nd of April.

You can read more about it and sign up at https://lnkd.in/dHD-sAx

05/03/2020

Our CEO, Thomas N. Mikkelsen explaining the BRIDGE initiative and the Indian-European opportunities for collaboration through research in making the energy transition work.

In the picture, you can see the representatives from the Indian and EU delegations.

04/03/2020

Geco Global at India Smart Utility Week together with . Opening the exhibition and the EU pavilion With Ugo Astuto ambassador EU delegation to India and Bhutan, ambassadors of EU member states. Geco Global presents 21 EU projects such as E-land H2020 project, , iElectrix, Beneffice_H2020 and
Synergy Horizon 2020.

03/03/2020

A busy week ahead for GECO Global at India Smart Utility Week (ISUW). As part of the EU India Clean Energy & Climate Partnership and the H2020_BRIDGE initiative, our CEO Thomas N. Mikkelsen will be moderating multiple sessions throughout the week and representing our EU funded projects.
GECO Global at Twitter:

The latest Tweets from GECO Global (). We are on a green mission. We help companies within energy and green transition to reach their end consumers and make better use of utilities and resources. Roskilde, Danmark