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Sara Avant Stover

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Sara Avant Stover

Author | Level 3 Certified IFS Practitioner | Expert in Women's Spiritual Leadership & Business | her Self host

Sara Avant Stover (she/her) is a Certified Internal Family Systems (IFS) Practitioner and business strategist to spiritual, entrepreneurial women. She's also the author of The Way of the Happy Woman (2011), The Book of SHE (2015), and Handbook for the Heartbroken (2024),

After graduating Phi Beta Kappa and Summa cm Laude from Columbia University’s all-women’s Barnard College, Sara had a cancer scare, moved to Chiang Mai, Thailand, and, there, embarked on a decade-long healing and spiritual odyssey throughout Asia. Since then, she’s gone on to uplift tens of thousands of women worldwide. Sara specializes in supporting women to discover and fulfill their true potential at the intersection where entrepreneurship meets personal and spiritual growth. She has been featured in Yoga Journal, the Huffington Post, Newsweek, Natural Health, and on ABC, NBC, and CBS. She lives in Boulder, CO, and is online at SaraAvantStover.com.

22/09/2026

At the end of October, I’m returning to to lead two women’s retreats back-to-back.

The first, The French Art of Slow Living, is inspired by something France has been teaching me since I moved here last year: how to loosen our grip on urgency and return to a more sensory, spacious, pleasurable way of inhabiting our lives.

The second, The Self-Led Woman, is a five-day immersion into Internal Family Systems, women’s spiritual leadership, and the deeper work of learning to trust and better lead both ourselves and others.

On the surface, they might sound quite different. But I’ve come to see them as intimately connected.

When we’re constantly responding, producing, managing, and reaching for whatever comes next, it becomes surprisingly difficult to hear ourselves.

Slowing down gives us enough space to notice who inside us has been setting the pace, and to distinguish between the urgency of a part and the deeper knowing of Self.

This, to me, is where slow living and Self-leadership meet.

And there are few places I’d rather explore both than Kripalu. I’ve been returning there since my early twenties, and over the decades it has become one of my spiritual homes.

Nestled in the Berkshire Mountains of western Massachusetts, it’s especially beautiful in autumn, with hiking trails, yoga classes, healing arts treatments, and three delicious meals prepared for you each day.

Come for either retreat on its own, or stay for both and spend the week with me.

🇫🇷 The French Art of Slow Living�October 30–November 1

Learn more here: https://kripalu.org/experiences/healing-heartbreak-womans-path-devastation-rebirth

👑 The Self-Led Woman�November 1–6

Learn more here: https://kripalu.org/experiences/self-led-woman-internal-family-systems-and-spiritual-leadership-retreat

21/09/2026

The questions we ask ourselves each morning matter more than we realize.

A part of you might wake up asking:

What do I need to get done today?
 What am I behind on?
 What should I be doing that I’m not doing?
 What’s wrong with me that I haven’t figured this out yet?!

And before your feet have even touched the floor, you’re already relating to your life from pressure, fear, comparison, or some imagined version of where you think you should be.

This is especially easy to do when you’re building a business around work that matters deeply to you.

There are clients to find, ideas to bring into form, money to make, decisions to make, and a larger vision you can feel calling you forward.

All of that can activate the parts of us that want to hurry, prove, perfect, control, or find the “right” answer before we move.

One of the practices I return to is beginning from a different place, by asking two very specific questions.

I’m not asking these questions to pressure myself into becoming some better, more impressive version of myself.

I’m asking them because they help me remember who I want leading my life.

From there, the day can look very different.

Try asking yourself these two questions tomorrow morning before the rest of the world casts its spell over you.

Save this somewhere you’ll see it when you wake up.

20/09/2026

There comes a point when another insight about yourself isn’t what you need most.

You may have spent years healing, studying, training, deepening your spiritual practice, developing your expertise, and becoming increasingly clear about who you are and what matters to you.

And all of that matters….

But eventually, something else is being asked of you:

To take all that you know and give it form.

To choose the work you want to be known for.

To articulate who it’s for and why it matters.

To create an offer around it.

To talk about it clearly enough that the right people recognize themselves in it.

To learn how to market and sell it.

To become skilled enough at business that your work can support you and those you love financially.

This is where I see so many deeply thoughtful, spiritually mature women reach a threshold.

They’ve spent years developing the depth.

Now they need to learn how to build the business that can carry it into the world.

This is what I teach in Open Channel, my free training for spiritually mature women who are ready to stop postponing their life’s work and become more skillful at turning their depth into a profitable business.

Comment TRAINING and I’ll send you the link to join us

19/09/2026

Spirituality isn’t something I practice in the morning and then set aside while I get down to the “real” work of running a business.

Rather, I bring it right into the center of how I lead, create, make decisions, mentor women, navigate uncertainty, and steward my life’s work into the world.

Where does spirituality live in your business?

15/09/2026

There are things I wanted from my business ten or even five years ago that I don’t want anymore.

Not because I’ve become less ambitious, but because I’ve changed. My priorities have changed. The way I want to spend my days has changed.

And my understanding of what I want my work to give me, as well as what I’m willing to give to it, has changed too.

I think sometimes we keep trying to make an old version of our business work because we worked so hard to build it.

We’ve invested years in the offers, the audience, the expertise, the systems, the identity we’ve built around it.

But there comes a time when our businesses need to evolve with us.

You’re allowed to want more space, a different pace, different clients, fewer offers, more depth, more money without adding more hours, or simply a way of working that reflects who you are now.

What you built got you here, but, now, you don’t have to keep building it in exactly the same way.

14/09/2026

This past spring, I spent $20,000 in one month on business coaching.

And I’m sharing that number because it points directly to one of the biggest mistakes I see spiritual women entrepreneurs make.

Many of the women I work with will readily invest thousands of dollars in another training or certification to become better at their craft.

But when it comes to investing in becoming a better business owner, something clenches up.

And that matters, because you can be extraordinarily gifted at what you do and still struggle to build the business that allows those gifts to reach more people.

I just recorded a podcast episode about the three mistakes I see spiritual women entrepreneurs make most often when they’re trying to grow.

One has to do with a business number most women I work with don’t even know.

One is about why your fear of burnout may be misguided, making business harder than it needs to be.

And the third is something I see women do even after they’ve invested in great coaching, which means they receive far less from that investment than they could.

Comment “266” and I’ll send you the link to listen.

12/09/2026

I’ve carried ideas for years before they were ready to come into being.

And when they finally took form, they contained things I simply couldn’t have given them earlier because I hadn’t lived them yet.

Our dreams often don’t arrive on the timeline our ambitious parts would prefer.

Part of the practice is learning to trust the mystery of what’s still becoming.

11/09/2026

There comes a point when learning more can become a very sophisticated way of postponing bringing your soul’s work into the world.

I see this often with the women I work with: they are highly trained, having spent years studying their craft, deepening their spiritual lives, healing, gathering credentials, and becoming very (very!) good at what they do.

And still, there can be a feeling that one more training, one more certification, one more credential will finally make them ready.

But eventually, the work asks something different of us.

It asks us to take everything we’ve learned and lived and give it form.

To decide what we want to be known for. To articulate who we’re here to serve. To create the offer. To learn how to market and sell it. To understand our numbers.

To let ourselves be seen. And then to stay with it long enough for something real to grow.

For many spiritually oriented women, this is its own developmental threshold.

Because bringing your soul’s work into the world asks you to become as devoted to the practical work of building a business as you have been to the inner work that prepared you for it.

This is what I’ll be teaching in my free training for spiritually mature women in business.

If you know you have something meaningful to bring into the world and you’re ready to understand what it will take to build the business that can hold it, comment TRAINING and I’ll send you the details

10/09/2026

What happens when you’ve spent years working on yourself, gathering certifications, deepening your expertise, and realize that learning more isn’t necessarily what you need next?

I recently sat down with three women who completed her Self CEO this past spring.

Erin is an IFS-trained therapist bringing a new body of work into the world.

Carrie is a university professor who spent years accumulating psycho-spiritual certifications and wondering how they all fit together.

Jess is a movement educator learning to bring the depth of her inner work into the practical realities of leading a business.

Their businesses are very different, but each had reached a similar threshold.

They already had depth, expertise, and years of inner work behind them. The next part was bringing it all into form.

We talked about visibility, perfectionism, creating a cohesive body of work, and what changed when their inner work began shaping practical decisions in their businesses.

One discovered something in her finances that saved her $12,000.

Another distilled years of training into a methodology, message, website, and paid offer.

Another realized what she’d been building wasn’t aligned with the life she wanted and began redesigning it.

Because, at some point, you have to take what you’ve learned and turn it into something you can share with others.

Comment 265 and I’ll send you the link to listen.

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